We look into the ingredients used in washing-up liquid and what their environmental impact is, including whether they are biodegradable, harmful to aquatic life or persistent (whether they are likely to accumulate and linger in waterways). Fairy is also sold in Germany: in 2000 it was briefly renamed Dawn (the brand used in the North American market), but, after sharply declining sales due to an unfamiliar brand, the Fairy name was revived in 2002. [ citation needed] In the Czech Republic, Slovakia and Hungary similar P&G products are sold as Jar (pronunciation /yar/) and has been available since the 1960s. [9] Its name comes from Janeček (then CEO of the company) and Ranný (the product inventor), [10] but coincidentally it means spring in Czech and Slovakian. The name is synonymous for detergent in Czech Republic and Slovakia. Our tough-grease test simulates cleaning leftover fat from grilling meat or roasting potatoes off metal cookware. What is its environmental impact? Maintaining a clean and healthy environment is vitally important for you and your family. We’ve got a huge selection of cleaning products including anti-bacterial sprays and wipes. These will make sure that harmful germs and bacteria don’t stand a chance on tables, countertops and other kitchen surfaces. And once you’ve given everything a wipe down, dry your surfaces with a kitchen roll or tissue.

In our foam-duration test, we smear 759 plates with different foods, including beef tallow, margarine, lard and flour. We count the number of plates that each liquid cleans before the foam disappears. How well does the washing-up liquid fight tough, baked-on grease? P&G use the Fairy brand in many European markets for premium hand and automatic dishwashing products and also for a range of non-bio and sensitive skin focused laundry products in the UK and Ireland. Our current washing-up liquid tests are the toughest yet, with tests including a ‘tough-grease’ removal test. Baked-on fat is the most difficult foodstuff to wash off by hand, according to 61% of Which? members we surveyed.

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Fairy Bar Soap". YouTube. 28 August 2011. Archived from the original on 2021-12-13 . Retrieved 25 January 2012. Most of us use more washing up liquid than we need to, which wastes money, time and water (as rinsing takes longer). The recommended dose varies between brands, but you shouldn’t need more than 5ml (1.5 teaspoons or a couple of squirts) of non-concentrated formula per five litres of water. Fairy dishwashing liquid was introduced in Spain in 1982. In 1991, a television advertising campaign in which two fictional towns, Villarriba and Villabajo, compete for the best paella at their popular fiestas was launched in the country. The campaign, which allowed the brand to go from a discreet 6% to 40% market share in Spain, has been renewed many times over the years, was used in other markets such as the United Kingdom, Germany, Russia, Portugal and Greece, and was even the inspiration for a television series titled Villarriba y Villabajo. [12]

It is closely related to the Dawn dishwashing product range sold in the USA and to Dreft, Yes and JAR brands used by P&G in various European and international markets. Removing fat from dirty dishes is the most important part of our test. We count the number of plates a bowl of washing-up liquid can wash before we start to see fat residue left behind on the plates. We carry out our washing-up liquid tests at 45°C – and more recently at 30°C too – to see whether washing-up liquid performs as well at a lower temperature. How long does the foam last? We now examine the eco-credentials of each washing-up liquid that we test, so that you can make a more informed buying decision.The Fairy brand has expanded further from the soap-based products, and is now also used on automatic dishwashing products, the latest being Fairy Active Bursts. These are pouches of powder and specially formulated washing-up liquid, specifically designed for domestic dishwashers. Other variants have included a power spray for cleaning pots and pans, and a foam/mousse. [ citation needed] International Markets [ edit ] A bottle of Fairy Liquid, branded Yes in Sweden [7] Unwanted Food or Drink Products - Once supply conditions are broken, there are a number of factors outside of our control that can affect the quality of a product. Therefore perishable goods such as food and drink cannot be returned. A washing-up liquid needs to earn 79 % in our rigorous tests to become a Best Buy. Those with less than 45% become a Don't Buy. Fairy 'Toilet Soap - 99.4% Pure' TV ad - 45 sec advert". Tellyads.com. 26 September 2007 . Retrieved 25 January 2012.

This article may require cleanup to meet Wikipedia's quality standards. The specific problem is: unknown. Please help improve this article if you can. ( October 2023) ( Learn how and when to remove this template message) In Egypt, Fairy competes with Henkel's Pril, and takes second place to Pril in market share. It is notable for its aggressive advertising campaign featuring actresses from Egyptian television soap operas emphasizing its strength (which it claims is four times higher than Pril). [ citation needed] The GHI team put 24 brands of washing up liquid through two rigorous tests. Firstly, they counted how many greasy plates one manufacturer-recommended dose could bring to a clean finish.

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Blog Archive» The Swedes favourite brand". I wish I did it. 2 September 2008 . Retrieved 25 January 2012. In Sweden and Norway, P&G premium dishwashing products are branded as Yes, as seen on the adjacent picture. It was introduced in 1961 and is by far the biggest-selling detergent in Sweden. [8] In the United Kingdom and Ireland, Fairy Liquid is traditionally green, as mentioned in the well-known advertising jingle "Now hands that do dishes can feel as soft as your face with mild green Fairy Liquid". [2] Morávek, Daniel. "Víte, jak vznikl název Jaru? Podívejte se, jak se mycí prostředek měnil v čase" (in Czech). Internet Info, s.r.o . Retrieved 2016-10-13. For reasons of hygiene and safety, personal grooming products, cosmetics or items of intimate clothing cannot be returned.

Find out just how sustainable green brands like Ecover, Smol, Method and Bio-D really are. You can also sign up for our free monthly Sustainability newsletter.Fairy Snow Advert - Bank Manager". YouTube. 3 April 2009. Archived from the original on 2021-12-13 . Retrieved 25 January 2012. In the United Kingdom and Ireland, Fairy is also a longstanding brand of non-biological laundry detergent, the original soap-based variant being known as Fairy Snow. [3] Fairy Non-Bio has added fabric-conditioner to its product range. Like Fairy dish detergents, its traditional trademark is a walking baby.