Win at All Costs: Inside Nike Running and Its Culture of Deception

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Win at All Costs: Inside Nike Running and Its Culture of Deception

Win at All Costs: Inside Nike Running and Its Culture of Deception

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Coffey N, Lawless M, Kelly S, Buggy C. Frequency of self-reported concussion amongst professional and semi-professional footballers in Ireland during the 2014 season: a cross-sectional study. Sports Med Open. 2018;4(1):1–8. The family plays an important role around an elite athlete. For example, mothers may be more likely than fathers to regard brain injury as a “critical issue” and are better at distinguishing concussion symptoms than fathers [ 159]. This may be due to the differing levels of interest in health issues exhibited by men as opposed to women and the way they view sports injuries [ 160, 161]. It is important for stakeholders such as parents to be aware of the long-term risks of injuries. The education of players’ family on injury consequences could be an effective approach, because family members may in turn encourage players’ injury disclosure by urging them to seek medical service. Winning at all costs” is utterly inflexible. Earlier I wrote a column about the equally inflexible quote, “Failure is not an option.” The danger in these absolutes is that they encourage the inexperienced entrepreneur to keep going with an idea when all indications suggest that the product or service is not gaining traction with a sufficient number of customers or clients. Patel DR, Shivdasani V, Baker RJ. Management of sport-related concussion in young athletes. Sports Med. 2005;35(8):671–84. Studies that did not focus on player health (i.e. studies focused on coaches’ health were excluded)

Winning Is Everything - Harvard Business Review When Winning Is Everything - Harvard Business Review

Rivalry. Going head-to-head with one or two opponents creates strong feelings of excitement and anxiety, which intensify arousal. Smith MJ, Cohen HH, Cohen A, Cleveland RJ. Characteristics of successful safety programs. J Safety Res. 1978;10(1):5–15. Bouton D, Liebig C, Morscher MA, Adamczyk M, Jones KC. College athletes’ perception of anterior cruciate ligament injuries and subsequent reconstruction. Orthop J Sports Med. 2015;3(7_suppl2):2325967115.Kurowski BM, Pomerantz WJM, Schaiper CM, Gittelman MAM. Factors that influence concussion knowledge and self-reported attitudes in high school athletes. J Trauma Acute Care Surg. 2014;77(3):S12–S7. Chen, Y., Buggy, C. & Kelly, S. Winning at all costs: a review of risk-taking behaviour and sporting injury from an occupational safety and health perspective.

3587 The FA Winning Development Questions Neil Dewsnip Opt1 v1

Change the plan you will roll onto at any time during your trial by visiting the “Settings & Account” section. What happens at the end of my trial? Galdas PM, Cheater F, Marshall P. Men and health help-seeking behaviour: literature review. J Adv Nurs. 2005;49(6):616–23. When a coach is shouting insults at, belittling or physically harming an athlete, it is abuse and an infringement of their human rights. We encourage athletes and parents to speak out, as these gymnasts have done, as an important step in breaking the cycle.Bailey CM, Echemendia RJ, Arnett PA. The impact of motivation on neuropsychological performance in sports-related mild traumatic brain injury. J Int Neuropsychol Soc. 2006;12(4):475–84. That balance is also paramount during competition. After his recent semi-final victory at Roland Garros, Stefanos Tsitsipas said: ‘ It was difficult to handle all of these things and put them together, kind of compromise on some others. I was able to deliver and close the match when I had to. I'm proud of myself.’ Tsitsipas indicated how important it was to manage his emotional load and active recovery during a high intensity tennis match, demonstrating the continuous nature of mental challenge during elite sport.



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