It was announced in 2021 that Ryan Gosling would be playing the Ken to Robbie's Barbie, but that is just the beginning. There are almost as many Kens as there are Barbies in the movie, each of whom captures a hilarious take on the famous male doll without ever drawing focus from the girls. If Margot Robbie's leading lady is "everything," then these guys are more than happy to be "just Ken." On July 14, 2023, SAG-AFTRA, an American labor union of film, television, and voice actors, declared a strike action, effectively halting any promotional event that involves any member in the guild. [160] Robbie showed her support in the action. [161] SAG-AFTRA President Fran Drescher later claimed the studios "duped" the guild into accepting a 12-day extension for negotiations to continue promoting summer films like Barbie. [162]

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