New to this edition:The 12th Edition of Exploring Strategy has been comprehensively updated to help you: Understand clearly the key concepts and tools of strategic management Explore hot topics, including business models, corporate governance, innovation and entrepreneurship Learn from case studies on world-famous organisations such as ITV, IKEA, Uber, Airbnb, Alibaba, and the Chinese movie business. By using the Web site, you confirm that you have read, understood, and agreed to be bound by the Terms and Conditions. This coverage of both analytical and managerial aspects of Strategy makes it a highly relevant text for both undergraduate and MBA Students.

Exploring Strategy, Text and Cases — Coventry University Exploring Strategy, Text and Cases — Coventry University

Exploring Strategy stands out as an excellent textbook on strategic management that covers all the basics yet, unlike other texts, adds onto this a coverage of strategy process and the practice of strategy. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they grow, how they innovate and how they change. The book provides a very well structured, comprehensive, and clear overview of the art of strategic management, using many up-to-date real-world case studies from renowned companies and providing useful online resources for teachers. Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide.

Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing. As such, the book is engaging, accessible and certainly one of the most "classroom ready" texts on strategy. Kevan Scholes is Emeritus Professor of Strategic Management and formerly Director of the Sheffield Business School. This question was the basis of a large survey of senior managers in medium to large Australian companies. With over one million copies sold worldwide, Exploring Strategyhas long been the essential introduction to strategy for the managers of today and tomorrow.

Exploring Strategy, Text and Cases, 12th Edition - Gerry

Andrew Pettigrew , Emeritus Professor of Strategy and Organisation, Said Business School, University of Oxford. Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford.

A welcome addition to this edition is the feature “Thinking Differently” which is about cutting-edge theory related to each chapter of the book.