It’s not about coming up with the ‘right’ idea, it’s about generating the broadest range of possibilities.”

Wait, did I hear you say you're shy? Are you worried others may poke fun at your ideas? Are you concerned your manager may shoot down your ideas? Have no fear; you can learn to create that happy place where you and your team members can really unleash that inner, clever child. The first point of comfort should be that the steps you have completed leads up to your Point Of View and “How Might We?” questions, have already sufficiently set the boundaries within which you can freely explore. True creativity really thrives within constraints, not on absolutely limitless possibilities. Your “How Might We?” questions provide a clear guide to keep the exploration in the ideation sessions meaningful and relevant. References & Where to Learn More In this busy digital age, let's step into a world of endless entertainment and a social network full of surprises for making friends. Welcome to YouStar - a new APP that combines a variety of entertainment content and social interaction!Example: An adult person who lives in the city… needs access to a shared car 1-4 times for 10-60 minutes per week … because he would rather share a car with more people as this is cheaper, more environmentally friendly, however it should still be easy for more people to share. Step 4 – Make Sure That Your Point Of View is One That: You extract and synthesise your users’ most essential needs , which are the most important to fulfill. Remember that needs should be verbs. In the chat room you can exchange cool gifts with your friends. There are stunning animated special effects to suit your needs.

Empathy is the centerpiece of a human-centered design process. The Empathize mode is the work you do to understand people, within the context of your design challenge. It is your effort to understand the way they do things and why, their physical and emotional needs, how they think about the world, and what is meaningful to them.” Ask the right questions and innovate with a strong focus on your users, their needs, and your insights about them. Ideation is the mode of the design process in which you concentrate on idea generation. Mentally it represents a process of ‘going wide’ in terms of concepts and outcomes. Ideation provides both the fuel and also the source material for building prototypes and getting innovative solutions into the hands of your users.” Break that larger POV challenge up into smaller actionable and meaningful questions. Five to ten How Might We questions for one POV is a good starting point.Design Thinking’s first two modes or stages – as presented by the d-school and us here at the Interaction Design Foundation – can help us prepare for the Ideation session. The first part of the preparation is the Empathise mode, which is all about researching and observing in field studies – and watching, engaging with and listening to your users: At the same time, our live broadcast function will also give you an immersive viewing experience. Watch the wonderful live broadcast, interact with everyone, become a member of the fan circle, and feel the real and beautiful emotional resonance. The Empathy mode will help you conduct relevant research and become an instant-expert on the subject and gain invaluable empathy for the person you are designing for. 2nd Mode: Define Adapting: Be able to switch how you see, understand, and extend thinking as new input gets generated.

When you've got your Point Of View, you'll start asking “How Might We?” questions and you might feel as if you've already walked a long hard road to get there. Keep calm and ideate! Everything you've been doing up until this point is really about to come to life. Shake up the ranks and make some space for unleashing your ideas, all of them, however weird and wonderful they may be. Be prepared to throw it all out there. You start using your POV by reframing the POV into a question: Instead of saying, we need to design X or Y, Design Thinking explores new ideas and solutions to a specific design challenge. It’s time to start using the Ideation method that involves asking, “How Might We…?”Step beyond the obvious solutions and therefore increase the innovation potential of your solution. The Student Loans Company (SLC) will write to you if you’re paid more student loan or grant than you’re entitled to. When we're about to venture into stormy territory, we know we need to prepare for a bumpy ride and take extra provisions so that we come out on the other side and arrive at our destination unscathed. An ideation process such as Brainstorming or Challenging Assumptions is no different. Wandering into a Brainstorm without preparation is asking for trouble. You may inadvertently damage your team's perception of ideation and scar them for future creative activities. You could also damage team cohesion by going into a situation like this and causing team members to fall out with each other due to a brainstorming session gone wrong. How to Prepare Before You Start Ideating Experimental: Be open and curious enough to explore possibilities and take risks; be willing and eager to test out ideas and eager to venture into the unknown.

The Define mode of the design process is all about bringing clarity and focus to the design space. It is your chance, and responsibility, as a design thinker to define the challenge you are taking on, based on what you have learned about your user and about the context.” You define the type of person you are designing for – your user. For instance, you can develop one or more personas, use affinity diagrams, empathy maps and other methods, which help you understand and crystallise your research results – observations, interviews, fieldwork, etc. When you’ve defined your design challenge in a POV, you can start opening up for ideas to solve your design challenge. You can start using your POV by asking a specific question starting with, “How Might We?” or “in-what-ways-might-we?”. For example: How might we… design a driverless car, which is environmental friendly, cheap and easy for more people to share? We use the How Might We format because it suggests that a solution is possible and because they offer you the chance to answer them in a variety of ways. A properly framed How Might We doesn’t suggest a particular solution, but gives you the perfect frame for innovative thinking.”After you’ve asked the foundational question you start breaking the POV into several smaller and actionable sub-questions which you can center your different ideation sessions around: “HMW design an electric car?” and “HMW design a car which has a digital code as a key which is safe to share among a lot of varying users.” You should strive to ask an inspiring and specific question which can be the main question which you use as your guide in your ideation sessions: “HMW design a driverless car, which is environmental friendly, cheap and easy to share for more people.” Ideation is the process where you generate ideas and solutions through sessions such as Sketching, Prototyping, Brainstorming, Brainwriting, Worst Possible Idea, and a wealth of other ideation techniques. Ideation is also the third stage in the Design Thinking process. Although many people might have experienced a “brainstorming” session before, it is not easy to facilitate a truly fruitful ideation session. In this article, we’ll teach you some processes and guidelines which will help you facilitate and prepare for productive, effective, innovative and fun ideation sessions.