Don't Be Jel Be Reem T-Shirt

£6.975
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Don't Be Jel Be Reem T-Shirt

Don't Be Jel Be Reem T-Shirt

RRP: £13.95
Price: £6.975
£6.975 FREE Shipping

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Description

As you’ll no doubt have seen ITV (or should that be itv?) have rebranded. It’s been met with a fair bit of criticism in the creative community so I thought I’d add my two penneth… Thanks for writing this. Bullying needs to be highlighted more. 2017-10-05T12:58:12Z Comment by Diive Deep

Firstly, as someone who does this for a living I always go to great lengths to say you need a little time to live with a rebrand before you can tell how successful a process it’s been, after all, we’re reacting to the change at the moment. But you still get your initial reaction, that instinct if you like, and mine was positive I have to admit. I’ve not seen the brief, but from the final execution I can only assume that the objective was to create a more accessible identity, one which was more reflective of the programming now (Take me out, X-Factor and the other mainstream ‘entertainment’ shows the station is recognised for). So, in that case, overall I think it fits where the station is on it’s journey and where it’s probably headed. I love how language is always in a state of flux, constantly changing and evolving with words coming into and falling out of fashion. From the recent ‘don’t be jel be reem’ that is now so last year to the current fashion of having one’s eyebrows ‘on fleek’ the English language is a rich stew of words taken from and adapted from languages around the world or simply made up and popularised through social media. I love this song becsuse the first part is so real for me 2021-02-08T21:47:23Z Comment by Monnie Montufar <3



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