The toothpaste has a fresh mint flavor that doesn't overpower and is a significant improvement over other natural toothpastes that often have a baking soda-like taste. Our tester noted that this toothpaste had a slight aftertaste that may be unpleasant for some people, but it wasn't too bad. It also has no artificial flavors, sweeteners, or dyes, so you're just getting a fresh, clean flavor. A beauty trend that you may have seen when scrolling through your social media feeds (via an ad, perhaps), is purple toothpaste. In what looks to be after a second of application, in the videos shared, the colour-correcting paste is seen to transform teeth by removing yellow stains which, as a result, then reveals a glimmering, Hollywood smile – one that we're sure Simon Cowell would approve of. What makes Colgate Baking Soda and Peroxide Whitening Toothpaste one we recommend is that it combines both chemical and abrasive whitening agents. It features peroxide and hydrated silica. Fluoride is another active ingredient included in the product to help protect the teeth from cavities. This unique formula releases oxygen bubbles as you brush for a fresh, clean feeling. The baking soda neutralizes the acid in your mouth so it's gentle on your enamel. Our tester noted that this toothpaste was a bit grainy but still comfortable to use and didn't cause any sensitivities. Our tester also noted that the taste was initially slightly bitter, but they got used to it after continued use. verifyErrors }}{{ message }}{{ /verifyErrors }}{{

Edmond Hewlett, DDS, professor at the UCLA School of Dentistry and consumer advisor for the American Dental Association (ADA) One downside of using whitening toothpaste and treatments is that it sometimes causes increased sensitivity to the teeth. This sensitivity can make it uncomfortable to eat or drink food because of the discomfort it causes in the mouth. Crest Gum & Sensitivity Gentle Whitening Toothpaste is our choice for helping to remove stains while minimizing the discomfort of sensitivity. Whitening toothpaste can only accomplish so much when it comes to removing stains from the teeth. “Whitening toothpaste removes superficial staining on the teeth (such as from coffee or red wine) by using an abrasive in the toothpaste,” Dr. Morgano says. “These toothpastes do not make the teeth lighter than their natural shade.” Using whitening kits or professional treatments from a dentist improves the results. “Bleaching can make teeth lighter than their natural shade,” Dr. Morgano says. “There are OTC bleaching kits found at the pharmacy that can be used, and there are professional bleaching kits that can be obtained from a dentist.” In addition to our testing, we spoke to dentists to get their expertise on whitening toothpastes, including how these toothpastes work and how they should be used. These dentists were: When determining the best whitening toothpastes to test, we reviewed dozens of toothpastes from the top oral care brands. Then, we selected fifteen whitening toothpastes for home testing. Our testers evaluated and recorded their pre-test teeth color using the VITA Guide, brushed with the toothpastes as directed for several weeks, and then reevaluated teeth color.

The verdict: Whitening toothpaste

This cream toothpaste is our best choice from the trusted brand Crest and has a gentle feeling that doesn't cause sensitivity and a mild mint flavor that isn't overpowering. This toothpaste features hydrated silica to remove stains and has the key ingredient sodium fluoride to prevent cavities and strengthen enamel. It also has ingredients that help prevent new surface stains in as little as three days. I would absolutely recommend Burt's Bees Whitening Toothpaste to everyone I know! It's effective and tastes amazing compared to other natural brands on the market." — Brit Haines, Associate Editor, Verywell Health Toothpastes typically come in paste or gel form but they can have different textures depending on ingredients. Some whitening toothpastes have abrasive ingredients that can make a toothpaste seem gritty or grainy. You'll want to consider the feel of the toothpaste to make regular brushing as comfortable as possible. A number of factors can impact tooth wear, which makes RDAs an imperfect gauge for determining the best toothpaste. Other factors such as your diet, whether you grind your teeth, whether you brush too hard or too softly, GI conditions, and more can have an impact on how your teeth respond to abrasive ingredients.

to 4.7 stars: These whitening toothpastes are excellent—they might have minor flaws, but we still recommend them.I have sensitive teeth (I usually use Sensodyne) which is usually most noticeable with cold food and beverages. I didn't notice any issues with this toothpaste. It was comfortable to brush with if a bit grainy." — Elizabeth Theriot, Food Commerce Methodology Writer One of the most important characteristics to look for when shopping for whitening toothpaste is the types of ingredients that are included in the formula. I do think this toothpaste will do a good job of helping to maintain whiter teeth after using a whitening treatment. I did notice my teeth were whiter immediately after brushing, so it would be good to use right before an event or before taking photos." — Ashleigh Morley, Director of Commerce, Health Group and below: We don't recommend whitening toothpastes with this rating; you won't find any on our list. How We Tested

Brushing your teeth removes plaque buildup and bacteria to help prevent cavities. This toothpaste from MOON helps you do just that while also whitening your teeth. Our tester noted that there was no sensitivity at all when using this toothpaste and it had a nice texture which is why it received a five out of five stars for comfort. However, it's whitening effect wasn't as effective as some others on this list. Chemical whiteners: Hydrogen peroxide is a common chemical whitening (or bleaching) agent often found in whitening kits and whitening toothpaste because of its ability to remove stains. “Peroxides, when used the way they're designed to be used, can whiten teeth,” Dr. Hewlett says. He warns, though, that for best results, this ingredient needs to remain on the teeth for longer periods to remove stains. So if you are finding that peroxide-based toothpaste is not giving you the results you want, you might want to consider a whitening kit or professional whitening treatment.Chemical ingredients have a leg up on abrasive ingredients: They can continue to work after you finish brushing—as long as you don’t rinse your mouth out after.Every toothpaste available online or at your local drugstore has abrasives; those ingredients are necessary for effectively cleaning your teeth. Abrasives also work to remove stains from teeth, and whitening toothpastes often feature more of them or feature them in greater quantities.