Butt, Stephen (30 October 2013). The History of Leicester in 100 People. Amberley Publishing Limited. p.88. ISBN 978-1-4456-1698-8. Archived from the original on 15 July 2023 . Retrieved 15 November 2016. McElwain, Aoife (17 June 2019). "Did Tayto really invent cheese and onion crisps?". The Irish News. Archived from the original on 25 July 2021 . Retrieved 16 September 2020. The 100 Greatest TV Ads". London: Channel 4. 2000. Archived from the original on 18 June 2001 . Retrieved 4 August 2019.

Walkers Sensations". Sensationscrisps.co.uk. Archived from the original on 7 August 2013 . Retrieved 11 September 2013.BBC Food: Crisps: Is classic potato losing its appeal?". BBC. 30 May 2013. Archived from the original on 23 February 2015 . Retrieved 1 June 2014. In the 1880s, Walker moved from Mansfield, Nottinghamshire to Leicester to take over an established butcher's shop in the high street. Meat rationing in the UK after World War II saw the factory output drop dramatically, and so in 1948 the company starting looking at alternative products. Potato crisps were becoming increasingly popular with the public; this led managing director R.E. Gerrard to shift the company focus and begin hand-slicing and frying potatoes. [3] [15] Walkers factory in Swansea, Wales Sun Set On Red Sky". 15 August 2014. Archived from the original on 16 April 2018 . Retrieved 15 April 2018. Walkers Flavour Cup". Brandown.com. Archived from the original on 5 March 2012 . Retrieved 12 July 2012.

Sunflower Oil, Maize, Soya Grits, Rice, Bacon Flavour Seasoning [Whey Powder (from Milk), Hydrolysed Vegetable Protien (contains Soya), Breadcrumbs (contain Wheat), Yeast Powder, Flavourings, Flavour Enhancer (Monosodium Glutamate), Salt, Sugar, Wheat flour (contains Calcium, Iron, Niacin, Thiamin), Potassium Chloride, Acidity Regulator (Sodium Carbonates), Smoked Salt], Colour (Sulphite Ammonia Caramel). Nutritional Information Walkers crisps heart shaped challenge: The best UK entries". Herald. Archived from the original on 14 April 2023 . Retrieved 14 April 2023. Sunseed Oil". www.pepsico.co.uk. Archived from the original on 10 June 2015 . Retrieved 13 October 2013.Coke, Cadbury and Walkers 'most dumped' brands". Scotsman. Archived from the original on 5 July 2019 . Retrieved 5 July 2019. The Leicester-born former England international footballer Gary Lineker has been the face of the brand since 1995, featuring in most of its popular commercials and successful advertising campaigns. For the 2011 Comic Relief, four celebrities each represented four new flavours. The Walkers brand (under PepsiCo) sponsors the UEFA Champions League and the Super Cup for the UK and Irish markets. In 2019, Walkers reunited with the Spice Girls, with the 1990s girl band featuring in a campaign. [12] soft drinks, confectionery, pub and bar supplies. Traditional personal service, competitive pricing and Indies clash over Walkers Extra Crunchy coup", The Grocer, William Reed Business Media, 21 August 2010, archived from the original on 16 January 2013 , retrieved 3 May 2012 A spokesman said: "There have been some technical issues with the production of Scampi Fries, and we hope to be up and running again soon. Read More Related Articles