The EP has been described as a pop record that incorporates genres such as moombahton, electropop and hip hop, which, according to ADOR, is easy to listen to "anywhere, anytime" and was "produced in a way that focuses on the members' voices without over-engineering sound".

NEWJEANS 1ST EP ALBUM NEW JEANS BLUEBOOK VER. – Kpop USA NEWJEANS 1ST EP ALBUM NEW JEANS BLUEBOOK VER. – Kpop USA

Media reports revealed that the lineup was finalized in March 2022, and official social media accounts for ADOR were opened. Carmen Chin of NME gave three out of five stars, stating that "with their musical ability and the label's bold artistic vision, NewJeans have managed to lay some solid groundwork for a bright future as trailblazers". Singles "Attention" and "Hype Boy" placed in the top two of Korean Spotify's Daily Top Songs chart for two consecutive days, while "Cookie" ranked third on the second day of release.On the first day of release alone, New Jeans sold over 262,800 combined copies, breaking the record set by labelmate Le Sserafim's Fearless, which recorded 175,000 first-day album sales in May earlier same year. On July 22, the group released the music video for their debut single "Attention" as a surprise release, with no preceding promotion or details on the members' identities. In December 2022, Rolling Stone ranked it as number 46 in their list of best 100 albums of 2022, describing the EP as "a unique sound and fresh visual component, leaning heavily into a Nineties pop aesthetic that suits this band well and guarantees replays". In terms of nationalities, NewJeans has 3 Korean members, 1 Vietnamese-Australian member, and 1 Korean-Aussie member.

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This may occur on the rare occasion and is beyond our control, however we will endeavour to update our contents description as soon as we have updated information. New ADOR girl group NewJeans drops 'Hype Boy,' introduces members – Minji, Hanni, Hyein, Haerin, and Danielle". South Korea has Free Trade Agreements with many countries and music CDs may be exempt from customs duties in certain countries.Following the release of New Jeans, NewJeans held a live countdown on YouTube on the same day to introduce the extended play and communicate with their fans. The promotions continued through Music Bank on August 5, where they performed "Attention", [40] and Inkigayo on August 7, where the quintet performed "Attention" and "Cookie". Members were selected during the 2019 global auditions by Big Hit and Source Entertainment and have been training for over 2 years. million views in less than 24 hours and was swiftly followed by the announcement of their debut self-titled extended play (EP), where it was revealed to be having four tracks, with two of them to be released as additional singles.

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On August 4, they held their debut stage on Mnet's M Countdown, where they performed all three lead singles. Critics noted that the EP was able to "give a dreamy and a kitsch mood and flesh out the group's Y2K vision". After the release of New Jeans, all tracks immediately ranked high on major South Korean domestic music charts such as Melon, Genie, Bugs! Please note that all purchases may be subject to taxes, such as sales tax, value-added tax (VAT), and customs duties. Following media reports, three animated clips of numbers, "22", "7", and "22" were posted on ADOR's social media accounts, hinting that their new girl group's first content would be released on July 22.Overseas, the three singles managed to enter the real-time charts of Line Music, Japan's largest music site. Cookie" features a minimal hip hop beat and " dance-pop with fat synths and a twist on the Jersey club sound" over lyrics of "self-assurance—with a hint of tension". On August 1, the group released the final music video the third lead single, "Cookie" following the digital release of the album on the same day and physical release on August 8. Here are the MBTI personality types of each of NewJean's members, including some of their previous (old) results. The project transferred to Hybe's recently established record label ADOR (All Doors One Room), of which Min was appointed CEO following the COVID-19 pandemic.

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Similar to jeans, which are loved by people of all ages and are trendy, the group will become an icon of this era. On July 23, NewJeans released their second single, "Hype Boy", where a 50-second clip revealing the members, as well as four additional music videos specific to each member were released on the same day.