Finance is provided by PayPal Credit (a trading name of PayPal UK Ltd, Whittaker House, Whittaker Avenue, Richmond-Upon-Thames, Surrey, United Kingdom, TW9 1EH). The semi-permanent direct dye has a creamy consistency that is easy to apply and does not require an oxidising emulsion. Directions contains no peroxide, and is therefore best suited to use on light blonde or pre-lightened hair.

The results will vary depending on your hair colour, hair type, the process and products used before dying. For best results, you may want to consider pre-lightening your hair with bleach and creating a blank canvas with a drop of toner. This hair dye formulation has conditioning qualities that keeps hair feeling nourished, luscious, and looking its best.The easy to follow instructions and simple application process help you create the ultimate look with ease.

Most purchases from business sellers are protected by the Consumer Contract Regulations 2013 which give you the right to cancel the purchase within 14 days after the day you receive the item. We have created a super helpful page with all the Do's and Dont's, tips and advice to help ensure you get the best results from your colour. Gloves are just as necessary to keep your hands clean, and we have now started selling development caps too.

Do not condition hair prior to use as this can smooth the hair follicle and act as a barrier on the hair.