A second trailer for the film was released on September 12, 2012, coinciding with Finding Nemo 3D and Frankenweenie, along with its final updated movie poster. a b c d e f g h i j "Walt Disney Animation Studios Reveals Key Cast Members Joining 'Wreck-It-Ralph' " (Press release).

Taking place following the events of the film, players may play as Wreck-It Ralph or Fix-It Felix, causing or repairing damage, respectively, following another Cy-Bug incident. Set within the movie's universe, the mockumentary film was designed as a parody of The King of Kong. markets and sells products, including children's products, for purchase by adults 18 years and over. Nintendo had asked that the producers try to devise a scene that would be similarly appropriate for Mario for his inclusion in the film. For example, one scene from the film shows Ralph attending a support group for the arcade's various villain characters, including Clyde from Pac-Man, Doctor Eggman from Sonic the Hedgehog, and Bowser from Super Mario Bros.Vanellope promises to get the medal back if Ralph helps her win; he helps her build a new kart and teaches her to drive inside Diet Cola Mountain. Calhoun abandons Felix when he inadvertently reminds her of her late fiancé, who was killed by a Cy-Bug during their wedding; Felix is imprisoned by King Candy's assistant, Sour Bill, while Calhoun discovers that the Cy-Bug has multiplied exponentially. Since then, it was redeveloped and reconsidered several times: In the late 1990s, it took on the working title Joe Jump, then in the mid-2000s as Reboot Ralph. Their glitching inadvertently reveals King Candy to be Turbo, who secretly took over Sugar Rush after surviving the unplugging of TurboTime.

In a manner similar to Who Framed Roger Rabbit and the Toy Story films, Wreck-It Ralph featured cameo appearances by a number of licensed video-game characters.

The film features several cameos from real-world video game characters including: Tapper ( Maurice LaMarche), the bartender from Tapper; [19] Sonic the Hedgehog ( Roger Craig Smith); [14] [18] Ryu ( Kyle Hebert), Ken Masters ( Reuben Langdon), M. Reilly as Ralph, a gigantic but soft-hearted man who is the villain of the fictional arcade game Fix-It Felix Jr. The group also brought in food photographers, to demonstrate techniques to make food appear appealing. Ralph made his debut appearance in the Kingdom Hearts video game series in Kingdom Hearts III, serving as a Link summon.

One of the songs in the credits is an original work from Buckner and Garcia, previously famous for writing video game-themed songs in the 1980s. Wreck-It Ralph is a 2012 American animated comedy film produced by Walt Disney Animation Studios and released by Walt Disney Pictures. Early in the development process, Robert Lopez and Kristen Anderson-Lopez wrote an original song for the film; it was later cut out. Peter Debruge of Variety stated, "With plenty to appeal to boys and girls, old and young, Walt Disney Animation Studios has a high-scoring hit on its hands in this brilliantly conceived, gorgeously executed toon, earning bonus points for backing nostalgia with genuine emotion.Ralph would go there too, wallowing in his depression, and would find happiness by gaining "Like It" buttons for doing acceptable actions in the party-like nature of the place. When Ralph is excluded and ostracized from his game's 30th-anniversary party, he decides to win a medal and earn respect. King Candy's vocal stylings are based on comedian Ed Wynn, and his physical mannerisms are modeled from Wynn's Mad Hatter character in Alice in Wonderland.