Parle Products (styled PARLE in it's logo) is an Indian multinational food processing company, based in Mumbai. It is best known for the biscuit brand Parle-G, [2] [3] which is the best-selling biscuit brand in the world, according to a 2011 Nielsen report. [4] [5] [6] History [ edit ]

Transfer this dough on a cling film, flatten it and chill it so it firms up and becomes easier to roll. Jill Didur (2006). Unsettling partition: literature, gender, memory. University of Toronto Press. p.22. ISBN 978-0-8020-7997-8. Parle Bisleri (1970s), led by Ramesh Jayantilal Chauhan, younger son of Jayantilal. He runs it with his wife Zainab Chauhan and their daughter Jayanti Chauhan.

Italian Ghost Town Hosts the Hide-and-seek World Championship". Travel + Leisure . Retrieved 2017-05-03. Parle began manufacturing biscuits in 1939, with a license to supply their biscuits only to the British Army. In 1947, when India became independent, the company launched an ad campaign showcasing its Glucose biscuits as an Indian alternative to the British biscuits. [7] The Parle brand became well known in India following the success of products such as the Parle-G biscuits. Much later, in 1977, the Morarji Desai government expelled Coca-Cola from India. The family saw an opportunity here and opened their own cold drinks business, which flourished because there was no competition. It minted money from selling cold beverages like Gold Spot, Thums Up and Frooti, all of which became household names.

Japanese professor pushes for Hide and Seek at the Olympics". Telegraph.co.uk . Retrieved 2017-05-03.The winning team was awarded "The Golden Fig Leaf", [20] which is biblically the symbol of hiding, referring to the story of Adam and Eve. In the Peanuts comic strip by Charles Schulz, a variation of Sardines called "Ha Ha Herman" is played, in which the seekers call out "ha ha', and the person hiding has to respond by saying "Herman". [6] Like most of you I am not formally trained in the culinary arts but I feel confident in my cooking skills and I know that you can feel the same way. My true passion ,however is helping others discover their love of cooking. Cooking and developing new recipes are my favorite hobbies. My homemade hide and seek biscuits recipe is very easy, totally eggless and looks just like ready hide and seek biscuits. It tastes even better because it has absolutely no preservatives and its made with fresh & clean ingredients. The original Parle company was split into three separate companies owned by the different factions of the original Chauhan family, with a majority of it owned by Parle Agro products. [8] The separation was only that Jayantilal separated himself from his four older brothers. The reason was mainly because Jayantilal had a lifestyle different from his four older brothers. The four older brothers got the biscuits business as their share, and even to this day, they are all together with no further separation. Jayantilal took the beverages section as his share. This section was further divided between his two sons. The three companies today are as follows:

This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. Chocolate Biscuit Pudding is a classical pudding recipe made with Hide and Seek biscuits topped off with a rich blend of creamy chocolate custard. Who doesn’t love chocolates. And a combination of chocolates biscuits, nuts and cream that makes the experience more tongue pleasing. The pudding overall has loads of cream and chocolate biscuits. Hide and seek or any other flat biscuit can be used to make this dessert. It is very important to refrigerate the pudding for at least 2 hours to get best results. Hide and Seek Biscuit Pudding serves as an ideal dinner time dessert that can be shared and served for any celebration or occasion. Pudding desserts are very common and are made with different types of ingredients. Generally premium ingredients like gelatin and chocolate shapes it and gives a creamy texture to the pudding. But this recipe is unique and special made with left over hide and seek biscuits topped with a creamy and smooth chocolate custard.All three companies continue to use the family trademark name "Parle". The original Parle group was amicably segregated into three non-competing businesses. A dispute over the use of "Parle" brand arose when Parle Agro diversified into the confectionery business, thus becoming a competitor to Parle Products. In February 2008, Parle Products sued Parle Agro for using the brand Parle for competing confectionery products. Later, Parle Agro launched its confectionery products under a new design which did not include the Parle brand name. [10] In 2009, the Bombay High Court ruled that Parle Agro can sell its confectionery brands under the brand name "Parle" or "Parle Confi" on condition that it clearly specifies that its products belong to a separate company which has no relationship with Parle Products. [11] Infrastructure [ edit ] The Hide-and-Seek World Championship was an international hide-and-seek competition held from 2010 through 2017. The game is a derivative of the Italian version of hide-and-seek, "nascondino". [13] Paramita Chatterjee & Ratna Bhushan (13 January 2009). "No sign of truce in battle over 'Parle' brand". The Economic Times . Retrieved 12 October 2011. Parle Mango Bite: খুচরো পয়সার ছেলেবেলা! মনে পড়ে সেই হারিয়ে যাওয়া '১ টাকার আমের সুখের' কথা?". The Bengali Chronicle (in Bengali). 18 July 2022 . Retrieved 10 August 2022. The championship was first held in 2010 in Bergamo, Italy, as an initiative of CTRL Magazine. [14] Though it started out as a joke, the event grew year after year. [15] The 2016 and 2017 competitions took place in Consonno, an abandoned ghost town [16] or "The Italian Las Vegas", [17] located in the district of Lecco, Lombardy. [18] [19] Nascondino World Championship 2016, in Consonno, Italy