Lashes look long and lifted; Benefit did an instrumental test on 21 women and the results were that lashes looked 40% longer! The proof is in the picture too, scroll to the team review section for my own before and after to see the effect for yourself. The brushes: The OG They’re Real! brush had an hourglass shape with long plastic bristles and a custom-domed tip that targets tiny lashes. In contrast, the new They’re Real! Magnet brush is straight and has much shorter plastic bristles that easily grab lashes and allow you to get right to the root.

The results: Wow! The new formula adds instant length and makes lashes look super pretty. You can choose to apply a few swipes for daytime or keep swiping it on for more drama. We say swipes because we don’t recommend using this to build up coats and coats, as it will get clumpy if left to dry between layers. Instead, keep swiping the brush through while it’s wet to perfect your look. yes! As you can see my from my picture, it gave me length and body. I’m wondering where all of those lashes hiding? When it comes to mascara, I look for something lengthening, curling and that doesn’t smudge throughout the day. Magnets are usually heavy, but this magnet mascara is light as air. When applied, you can barely feel the lightweight formula, which is why lashes stay lifted all day long.The length it gave my lashes, it was like magic! Where did they come from? I genuinely believe the effect this mascara gives is like an LVL lash lift! Our verdict: We’re pretty obsessed with the new formula! It’s very easy and fast to work with and we loved the lift and length it gave. Even though it does smudge sometimes, it hasn’t stopped us from using it, and we love it as an everyday mascara. Will we be buying the OG They’re Real! Mascara again? We feel kinda bad, but we love the new version so much more, simply for the fact it builds up so fast and adds way more lift and length. However, if you do prefer a more natural-looking, fluffy lash, then you may prefer the original.

Every once in a while, we come across a beauty product that we instantly know is in a league of its own; exceeding our every expectation and then some, these attention- holders are so darn good we’ve come to sum them up in just three words: Need. It. Now. That’s it, that’s all it takes to let Team Cult Beauty know they’re in the presence of greatness: the kind of product we buy in twos so we don’t run out, the formula that our friends never hear the end of. Well, { Benefit} has just blessed us with one of those very arrivals… While the brush's magnetic center is a standout feature (they're actually working to patent the technology in the EU and the U.S.), there are a few other design characteristics worth pointing out. The mascara's custom-engineered brush also boasts soft zig-zag bristles that allow it to comfortably glide through your lashes and lift them. The development team also spent time innovating the mascara's wiper. Customized to the brush, you're guaranteed to get the right amount of product on the brush every time you pull it out of the tube, without having to worry about mess, excess, or clumps. The force of the magnet is subtle, so you can't feel it working — but you can see the results immediately. I usually spend loads of time trying to get my brush into every little nook and cranny of my eye, but the magnetic pull of this formula against the brush does all of that for me. So not only do my lashes look longer and fuller than normal, I can get them that way in a fraction of the time. niniq3 Voluminous, Clump-Free, Precise. I absolutely love Benefit's They're Real Magnet Mascara! This product delivers incredible volume, giving my lashes a dramatic and eye-catching look. The curling effect is long-lasting, and it doesn't smudge or clump throughout the day. What sets it apart is the exceptional lash separation it provides, making each lash stand out. The brush design is perfect for precise application, ensuring every lash is coated evenly. It's a must-have for anyone looking to enhance their lashes. The wear: Our lashes stayed looking full and lifted all day, and the formula never felt dry, heavy, or uncomfortable. However, the formula does tend to smudge. When we baked under our eyes, we didn’t see any smudging along the lower lash line until after about six hours, but when we didn’t set our makeup with powder, we did see more smudging after just a few hours. If you tend not to have oily skin, then you might not have any smudging at all.What it is: An extreme lengthening mascara that uses a magnetically charged brush, which pulls the magnetic, mineral-enriched formula up and out beyond the tips of your lashes. The formula is designed to be water-resistant, lightweight, buildable, and claims to give 36 hours of wear without smudging or flaking. If you have sparse lashes and want lots of volume, this might not become your go-to mascara as it doesn’t add crazy volume (just plenty of length!). However, you can always try layering this with a volumizing formula to build up the intensity. I would, but I would need to pair it with primer because I found after around 6 hours of wear it smudged on me. But this happens a lot to me with mascaras because my eyelashes touch my brow bone frequently. Using the wand, I raked the mascara through my lashes, making sure I started right at my lash line. I like to apply one coat of mascara to each eye, let it set a little bit, and then go in with a second layer.