When it comes to the best selling perfumes for women you can follow your nose. Or you can get the lowdown on PerfumeTikTok, where fragrance buffs give you their no-holds-barred opinion on what scents are really worth your hard-earned cash. Either way, it's a big decision. Shaped like a diamond grenade, Viktor & Rolf Flowerbomb is a glittering explosion of fresh and sweet sensations and an endlessly sought-after scent. Designed by the talented trio, Olivier Poleg, Carlos Benaim, and Domitille Berthier, this best-smelling perfume for women is like wandering through your own secret flower garden—but after dark. In our experience, it's always helpful to take a look at the ultimate heroes in the field, the tried, tested and much beloved fragrances, which have won the hearts of so many before us. What fragrance do women like most?

Second-best: Eau de Parfum (EDP) has 15-20% perfume oils and should last between four to five hours, making it popular for evening fragrances. Few things in beauty are as divisive as perfume. Scent itself is very personal – what smells like a delicate bouquet to some is like a headache-inducing flower bomb to others. Perfume is so much more than just another beauty product. It's evocative, visceral and even transformative. A fragrance can transport you to a distant memory, or remind you of a particular person. It can uplift, add drama, reduce stress, make you feel sexy and make you feel strong – all in one simple spritz. Discover fresh freesia, heady rose, osmanthus, and Sambac jasmine, set on a sweet-and-spicy stage of patchouli and vanilla. Yes, Flowerbomb is luxuriously feminine and playful while winking to something a little more Dionysiac—daring and decisive, and oh-so-addictive.But although this is an eau de parfum (which usually means it is denser and has a stronger scent profile, meaning it’ll last longer), this perfume is fairly weak, which I actually prefer for days when I just want a slight waft of my fragrance. But if you like a stronger scent, dab a little Vaseline or Aquaphor on your wrists before spritzing this on to give the perfume something to grip onto and increase the longevity a lil bit. I agree that the Statements made by me may be used in whole or in part and may be shortened and/or otherwise modified as necessary to meet the requirements of copy or layout, provided that the general message is not changed. I further agree that the Statements made by me may be modified and/or altered by Chanel to remove any store names and/or person information or other sensitive information about myself or others. Most of us refer to our daily spritz as “perfume” but very few are actually categorized as such. Perfume (or Parfum) has the highest concentration of perfume oils (between 20-40%.) Naturally, it is the most expensive and lasts the longest on the skin—six to eight hours.

A powdery floral bouquet housed in an iconic bottle with a minimalist design. A timeless, legendary fragrance. In 1921, Gabrielle Chanel asked Ernest Beaux to create "a woman's perfume with a woman's scent", rare and powerful. The nose presented her with a visionary composition that made unprecedented use of aldehydes. Mademoiselle chose the fifth sample of the fragrance, and decided to name it simply N°5. For this new fragrance, she opted for a bottle with a revolutionary design, adorned with a white label and topped with a faceted cabochon. In 1986, Jacques Polge, the CHANEL nose since 1978, reinterpreted his predecessor's composition to create a fuller version of N°5: the eau de parfum.The fresh family is a failsafe crowd pleaser as it lends itself to both feminine and masculine fragrances, as well as all seasons and occasions. Fresh perfumes typically combine fruity, green and water scents—all of which work well with all other fragrance families. Woody fragrances Fragrances are typically classified into four main fragrance families: floral, fresh, woody, and oriental. And made from the same notes and accords, it’s not uncommon that you find yourself partial towards perfumes with similar scent profiles. If you’re looking to spice up your perfume to something less prevalent without changing your fragrance altogether, working with these fragrance families can be incredibly helpful. Floral fragrances So because I’m obsessed with perfumes, I did the very hard work of going through all of my fragrances (all 89 of them—for real) to compile a full list of the absolute best vanilla perfumes I’ve ever tested. I found summer scents, cheap perfumes, new perfumes, and long-lasting fragrances that all have a vanilla note—and not all of them are sweet, tbh! Peep all of my faves here:

Therefore, taking crowd-pleasers into consideration might not be such a bad step in narrowing things down – whether that's a trending perfume on TikTok or a classic that has earned its status as one of the most popular scents with its unique formulations, beautifully crafted accords and stand-out signature bottle.Chanel expects all of its users to be respectful of other people. Your Statements will not be posted and/or may be withdrawn if they violate the following guidelines (“Guidelines”), which prohibit any Statements that contain any of the following types of content: Unsurprisingly floral fragrances are the most popular for women’s perfumes. It is also the broadest fragrance family, with scents ranging from a single flower’s scent to bouquets. Popular floral notes include rose, jasmine, and peonies. And softer musky florals such as lavender and violet pair well with orientals like vanilla, petitgrain or neroli. Fresh fragrances

Finding a scent that speaks to your distinctive personality is no small feat. Many of us feel frazzled by the endless possibilities and subtle differences. So we default to the most popular perfumes out of fear of getting it wrong. And whilst there’s nothing wrong with smelling like everyone else, if you’d rather discover your signature scent, understanding the four fragrance families and concentration strengths will certainly make the process a lot less overwhelming. Four main fragrance families So, read on and discover the best luxury perfumes for women in our ultimate guide. From the best-smelling perfume of all time to iconic fragrances that have stood the test of time to more recent classics and cult favorites, we’re about to embark on a scent-sual journey. Women’s perfume is the ultimate finishing touch for any outfit, mood, and occasion. Some feel naked without it, while others adore a spritz (or three) on a special occasion. Thanks to the masterful work of perfumers across the world, we’re not short of glorious scents to choose from; from playful florals to sensual musks to deep and spicy fragrances, somewhere out there is the best women’s perfume that speaks your language. Missing Person by Phlur has exploded on TikTok, with 2.2B views of videos around the perfume, some of which claim it “smells of love” while others cry at how the blend of flowers and musk reminds them of a loved one.FYI: We updated this article in June 2023 to give you the most up-to-date info on vanilla perfumes, including two tried-and-tested formulas going viral on TikTok, the one our entire office couldn’t stop sniffing, and how to choose the best vanilla perfume yourself.