Its range includes Larios Dry Gin – a 37.5% abv London Dry Gin made with Mediterranean orange and lemon botanicals, and Larios 12 – a 40% abv gin featuring twelve botanicals in a blend of five distillations, enhanced with orange blossom. Jumping on the pink gin trend, in 2016 the brand launched Larios Rosé, a gin infused with strawberries. Not surprisingly coming from a Club-Med country, these originate from lemon and bitter oranges, with the juniper seemingly relegated to somewhere in the chorus line. The London Dry links are also there somewhere in the form of a little coriander and cinnamon; though I didn’t feel that the spices lingered for the sort of long finish that distinguishes the best of the breed. Neben den klassischen Aromen vom Wacholder erscheinen über dem Glas würzige Nuancen der Muskatnuss und vom Koriander. Dazu gesellen sich frische Zitrusnoten, wobei ein fruchtiger Ton der Mandarine hervorsticht. Also owned by Pernod Ricard, Beefeater shifted 3.2m cases in 2019, making it Pernod’s biggest gin brand and one of it’s best-selling brands. In 2019, Beefeater reported a 12% increase in organic sales growth, joining the company’s other top growth brands which includes Royal Salute (17%), The Glenlivet (15%) and Malibu (13%). Overall, Beefeater was credited with “very strong growth” across all regions, “in particular in UK, Latin America and Africa Middle-East” over the course of 2019, while “triple digit” sales growth of the brand was reported in Brazil.

Recently, I was taken to task by an anonymous commenter. The gist was as followed: you’ve called several gins the “best selling gin in the world.” Yes, many are. Gordon’s is one of the best selling gins in the English-speaking world, and the best-selling gin in the world in terms of overall numbers over the life of the brand. And then there’s Ginebra San Miguel, which in turn (in terms of volume, units sold) is the best-selling gin in the world, in terms of year over year sales. And then we have Larios 12 Botanicals Premium Gin, owned by Beam Suntory, which is the best selling gin in Spain, and in terms of units, among the best selling gins in the world year over year. But this impression is of their upscale offering featuring 12 botanicals. Impressions Someone who really liked this type of gin will say that the bright citrus aroma and palate makes it a great mixer. Someone who is a fan of more traditional gins might be a little put off by its “one-note” and juniper as a bit player character. Overall, Larios 12 Botanicals Premium Gin The legendary Larios produces the biggest-selling gin in Spain, Larios Dry Gin, dominating an ultra-competitive market characterised by a consumer base that knows its juniper-led spirits. But the story of this brand is much older than the ‘second-wave’ gin craze the world is experiencing at this moment.Owned by Bacardi, Bombay Sapphire is the world’s second biggest-selling gin, shifting 4.6m cases in 2019. And it’s been a busy year for the brand, with several product launches this year alone. Im Abgang ist der Larios 12 schließlich mild und hat einen Nachhall von würzigem Koriander und erdigen Tönen der Angelikawurzel. Perfekt serviert Last year the brand launched a gin flavoured with four distillations of wild juniper exclusively for the travel retail market at stores operated by travel retailer Dufry in Spain. Called Larios Provenzal, the gin uses a base of corn in its distillation “to give the liquid a smoother profile”, which is then flavoured with a selection of fresh Mediterranean citrus fruits. In addition to its classic Extra Dry expression, launched in 1939, Seagram’s has also has a number of flavoured variants in its portfolio, including pineapple, peach, red berry, melon, lime and apple.

The Gatling gun arrived in time to impact the American Civil War The Three Amigos Part III: The Final Shootout … In terms of its portfolio, In 2018, the brand launched Beefeater Pink, a gin expression infused with strawberries and targeted at “young millennials”, taking Beefeater London Dry gin as a base. It was the first innovation to be launched by The Gin Hub, a stand-alone entity that brings together three of Pernod Ricard’s gin brands: Beefeater, Plymouth, Seagram’s and Monkey 47, under one roof. Beefeater Pink was followed by the launch of Beefeater Blood Orange in 2019, underlining once more a trend for flavoured gins. While the UK is still one of Tanquerary’s biggest markets, as with Beefeateril Tanqueray has also seen its sales rise in Brazil. Diageo reported that consumer spend on the gin category in this market has grown over 100% each year over the past five years, with growth being driven by the Tanqueray brand. Speaking during a media briefing in July 2019, Diageo CEO Ivan Menezes said that while gin may be peaking in the UK, there was plenty of opportunity for international expansion, citing both Brazil and Mexico as emerging markets. It may surprise you to know that the biggest drinkers of gin in Europe are not the English. No, it is the Spanish who hold that esteemed title, and globally Spain ranks among the big players in gin consumption year after year.The name was changed to Larios & Cía, and the Andalusian distillers launched what would come to be known as Larios Dry Gin in 1932. While it was the third marquis of Larios, José Aurelio Larios, who led this innovation, it was not until the glory days of the 1980s that Larios Dry Gin attained its current renown.

Net sales of Diageo’s gin brands rose 22% in the year to June 30 across all regions (except north America). In particular, Diageo’s r eady to drink category grew 17%, driven by the Gordon’s premix range, with Gordon’s reporting “double digit” growth driven in part by its flavoured “innovation variants”, namely Gordon’s Pink. The pink-hued variant was launched in 2017 and is flavoured with raspberry, strawberry and redcurrant. This year, it launched a ready-to drink slimline version of its Gordon’s Pink G&T in a can. In January the brand expanded its range of gins with the launch of four liqueurs, designed to give its Bombay Sapphire G&T a “floral or fruit boost”. They come in four flavours – rose, hibiscus, strawberry and raspberry – and are designed to add a pink hue to a mixed drink, which it said would cater to demand for “growing demand for personalisation”. Larios 12 Premium Gin should already be known to many, as it is often to be found in the retail trade. However, this is not a negative feature, as the gin is of high quality and unique in smell and taste. Die auffallend, tiefblaue Flasche unterstreicht den mediterranen Charakter. Das an die Flasche angepasste, blau glänzende Etikett ist mit einem Pflanzenmuster versehen. Das zentrale Element ist der Markenname Larios 12 in silberner Schrift. Darunter befindet sich noch der Zusatz Premium Gin Mediterran. Am Fuße des Etiketts ist noch der Alkoholgehalt von 40% vol. und die Füllmenge von 70cl angegeben.

Review and Tasting

Der Gin wird ausschließlich aus natürlichen Zutaten in einer 5-fachen Destillation hergestellt. Die Rezeptur des Larios Gins beinhaltet 12 ausgewählte Zutaten. Neben Wacholder gehören noch Tanqueray, Diageo’s second-biggest gin brand, saw its organic net sales grow by 19% in 2019, while volume cases increased by 12.5% to 4.5m. This was the third biggest organic increase of all of Diageo’s international brands (behind Don Julio Tequila and Shui Jing Fang Baijiu), making Tanqueray one of its most powerful brands and reaffirming the continued pull of gin worldwide. The biggest-selling gin brand in Spain, Larios is owned by drinks behemoth Beam Suntory, and has stormed a path in recent years. Since 2016 it has doubled its volume sales from 1.2m to the 2.48m that it shifts globally today. Sein spektakuläres Wachstum erfuhr der Larios Gin aber erst in den 1980er Jahren, als die Longdrinks mit dem Wacholderdestillat stark in Mode kamen. Heute ist der Larios einer der meistgetrunkenen Gins der Welt. Botanicals

Durch das klassische und recht ausgewogene Aroma eignet sich der Larios 12 wunderbar als Basis für mediterrane Mixgetränke. So kreierst du dir zum Beispiel einen sehr erfrischenden „12 Tonic“ in Kombination mit dem Mediterranean Tonic von FeverTree. Als Garnitur eignen sich eine Orangenspirale und eine Scheibe Limette. This success caught the attention of the Larios family, who had moved to Malaga at the beginning of the 19th century. They became involved in distillation in 1863, having originally been involved in cane processing. The quality of the spirits made by Jimenez & Lamothe was recognised by The Larios family, who subsequently acquired the company in 1916. This particular 200-year-old tale begins with Charles Lamothe, a French wine entrepreneur, and Fernando Jiménez, his Spanish associate, whose partnership led to the establishment of the creatively named Jiménez-Lamothe company. The brandy and wine it produced in its distilleries in Malaga and Manzanares didn’t go unnoticed for long, and gained a very respectable reputation.

Larios 12 - Premium Gin with a long history

Pernod Ricard reported a successful year in 2019, with sales increasing by 6% to €9.2 billion according to its annual report. Its Seagram’s brand was notable for its continued growth in Europe , in particular Spain and Eastern Europe, as well as sub-Saharan Africa, where Pernod Ricard reported an overall 16% growth in sales across all of its brands, driven by Jameson, Chivas, Ballantine’s and Seagram’s. Mild und ölig, aber mit einer leichten alkoholischen Schärfe verteilt sich der Gin auf der Zunge und am Gaumen. Er tritt klassisch, mit einem herb harzigen Aroma vom Wacholder und würzigen Anklängen vom Koriander auf. Auch ein Hauch Muskatnuss ist wahrzunehmen. The nose is bright and awash with orange blossoms and coriander. Quite nice, very inviting, and decidedly contemporary.