Lo and behold – a whole new pastry and definitely one for the books chocolate was created! Dubbed as Milka last 1901 (with the names as a combination of the treat’s two prime ingredients: MILch (for milk!) and KAkao (chocolate goodness!), the humble and tasty food creation soon transformed into a brand – which still delights those with a sweet tooth today! To create brand recall, Milka came up with a nice and cute symbol to represent the tasty chocolate creations. The chocolates have always been presented and wrapped in purple. And to stay in line with the color scheme, a purple cow was designated to be the main mascot of the brand. Throughout the years, the brand has experimented and created numerous flavors on top of the original creation. But one thing is for certain. No matter the flavor enhancements introduced, or the way that the chocolate is being marketed, the company does make sure to retain the original recipe for this particular treat. It is just that amazing – a legacy on its own, this yummy delight is sure to make you smile! How Milka is Marketed

Milka knows the importance of celebrating the many special occasions in a year. This variant will let you have an even better way to make that moment even more special! Alpine milk chocolate (60%) [sugar, cocoa butter, cocoa mass, skimmed milk powder, whey powder, butterfat, emulsifier (soy lecithin), flavoring)], wheat flour, hydrogenated and non hydrogenated vegetable oil, whey powder, fat reduced cocoa powder (1.6%), cocoa powder (0.39%), emulsifier (soy lecithin), leavening (sodium bicarbonate, magnesium carbonate), salt, flavorings. Your amazing Milka Alpine chocolate sprinkled with some caramel beads! Get in this wave of amazing flavor!