In 2009, after 156 years of making biscuits in Ireland, Jacob Fruitfield shut its Tallaght plant. 220 jobs were lost while the company retained around 100 staff in a variety of roles. [16] Liverpool Record Office (13 August 2011). "W & R Jacob Ltd.; 1839-". Archived from the original on 9 May 2012 . Retrieved 13 August 2011. Update on UB's Acquisition of Jacob's" (Press release). United Biscuits. 3 August 2004. Archived from the original on 12 February 2008 . Retrieved 30 October 2007.

Since their acquisitions, United Biscuits and Jacob Fruitfield Food Group have been in a legal dispute over the use of the Jacob's brand name. [10] [11] The History of Advertising Trust (10 June 2011). "1958 Jacobs Club Biscuit (00_00_1958 HAT_20_01)". Archived from the original on 29 September 2011 . Retrieved 13 August 2011. Suitable for vegetarians.. The Baker Brothers. Oven Baked. No Artificial Colours or Flavours. No MSG. Suitable for Vegetarians. Jacob's. However, only days later, Groupe Danone, United Biscuits, and Fruitfield Foods announced that Jacob's Biscuit Group would be split, with United Biscuits acquiring only the UK portion of the Group and Fruitfield Foods acquiring the Republic of Ireland portion. [6] [7] [8] Fruitfield Foods was subsequently renamed the Jacob Fruitfield Food Group and is now part of the Valeo Food Group. Valeo Foods was established in September 2010 through the merger of Batchelors and Origin Foods. [9] In the meantime, Groupe Danone retained Jacob's brand ownership in Asia with manufacturing facility in Malaysia.Groupe Danone Sells Biscuit Operations in the UK and Ireland" (Press release). Groupe Danone. 23 July 2004. Archived from the original on 16 May 2006 . Retrieved 30 October 2007. Fruitfield Foods Buys W&R Jacob" (Press release). Jacob Fruitfield Food Group. 3 August 2004. Archived from the original on 12 February 2008 . Retrieved 30 October 2007.

Pop, pop, hooray! Our popcorn is a celebration of taste and texture. Whether you prefer it lightly salted or with a hint of caramel sweetness, our collection will have you reaching for more. With the acquisition of Groupe Danone's biscuit division by Kraft Foods in 2007, the production and sales of Jacob's biscuits in Malaysia is undertaken by Mondelez Malaysia. Groupe Danone Has Just Finalized the Sale of its Biscuit Operations in the Republic of Ireland (W & R Jacob Ltd.) to Fruitfield Foods Ltd" (Press release). Groupe Danone. 3 August 2004 . Retrieved 30 October 2007. [ permanent dead link]

Already a customer?

UB to Acquire Jacob's" (Press release). United Biscuits. 23 July 2004. Archived from the original on 12 February 2008 . Retrieved 30 October 2007. The originator of the Jacob's brand name was the small biscuit bakery, W. & R. Jacob, founded in 1851 in Bridge Street, Waterford, Ireland, by William Beale Jacob and his brother Robert. It later moved to Bishop Street in Dublin, Ireland, with a factory in Peter's Row. Jacob's Bishop Street premises was one of several prominent Dublin buildings occupied by rebels during the Easter Rising of 1916. And, of course, there’s the classic cheese board. Great for both a post-dinner get-together and an afternoon treat. Picture a range of cheeses from a mature Cheddar to a Red Leicester to a nice soft Feta. Or perhaps even some stinky Stilton, a cheese that grabs you both by the tongue and the nose. Delicious.