Billund, Denmark - May 26, 2022: Ninety years ago, a Danish carpenter crafted a line of small wooden toys in his Billund, Denmark, workshop. His first collection had a modest 36 items that included cars, airplanes, and yoyos, all carefully crafted to help local children learn about the world. Opened its innovation process by using both the "wisdom of crowds" and the expertise of elite cliques

New York artist Jason Freeny has provided two of his Bigger Micro Anatomic limited edition Art Collectibles for this exhibition; ‘Schematic’ and ‘Killjoy’. The anatomical design is one of Jason’s most popular works to date. It combines his ever-popular trademark dissection style with nostalgic memories. Hannah Gibson Family values have always been at the heart of the LEGO Group, which is still headquartered in Billund, Denmark, where Ole started making his first toys. To this day, it is still owned by Ole’s family with grandson Kjeld Kirk Kristiansen recently passing the helm to his own son, Thomas Kirk Kristiansen. It took a new LEGO management team – faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys) – to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies.Our training programmes are fun, engaging and inspirational. With high quality videos, interactive activities, playful quizzes and short, easily digestible modules, the Initiate course is one of the most fun online courses around! It goes through the main products that were launched and some details about their launch. Like Lego City, Lego Star Wars. You are a registered and recognised health, education or care professional (e.g. teacher, speech and language therapist, psychologist, play therapist, occupational therapist, counsellor etc.), OR Our training is neurodiversity affirming, and includes content created by our neurodivergent colleagues and consultants.

In the end the company arrived at a point where many sets cost more to manufacture than they retailed for, while management was unaware of any issues, not talking to each other. This book is about the history of Lego and how they first became famous and successful, but it mostly is about the business decisions that lead to their near-collapse, and what the company did to turn itself around. This means this book has a lot of interesting parts about the company itself and the philosophy that drives it. It also has some long and astute observations about business decisions that are analyzed in how they can affect a company, and how they actually worked out for the company in question.

Who is the programme for? 

We run comprehensive courses and free introductions for those new to using LEGO play as well as expert webinars for those familiar with this methodology to discover the latest thinking in the field.