That is until I heard that Olaplex, the innovators of bond-repairing haircare, had launched its own version.

use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity. This innovative formula is infused with peptide complex technology to promote healthier, fuller looking lashes with exceptional volume.

Supercharged with hyaluronic acid, growth-promoting biotin, the one and only Bond Building Technology and the new Peptide Complex Technology (phew! The BVLGARI OMNIA Fragrance Collection is a timeless collection transforming the unique sparkle of coloured gemstones and the radiance of the most delicate flowers into precious drops of light. The benefit that this brings to your eyelashes is that it makes the skin on the eyelid, and thus the around the hair follicles, more hydrated and healthier.

Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. Myristoyl Pentapeptide-17: Also known as MP17, this peptide has been used in eyelash serums for years. As for how it works, licensed pharmacist Alisha Reed explains, "Peptides have been shown to promote hair growth by stimulating collagen production. For best results, apply the serum to clean, dry skin along the upper lash line and allow to dry for 90 seconds.Powered by the brands legendary Bond Building Technology and a peptide-packed complex, this strengthening formula plumps up your lash hairs from within - no falsies necessary. Palmitoyl pentapeptide-3 Amide: This is said to be proprietary to Olaplex but is based on peptides that have been studied. It features a patented peptide blend, biotin, and hyaluronic acid, which cosmetic chemist Ron Robinson, founder of BeautyStat, agrees "may help to condition the lashes to provide retention, density, and fullness.

We can see small hairs sprouting at the lash line and the lashes at the edges are curling and fanning out like never before.

We even bought an extra tube to make sure that we were giving the serum enough time to work in line with our eyelash cycle and we were left really disappointed.