The trainer has an ability to keep me engaged and wanting to use a putter on a daily basis – something I tell my students and followers to do continually,” explained Mark Crossfield, a renowned English swing coach and one of PuttOUT’s earliest high profile adopters. “To keep up the improvement and the feel you NEED to keep a putter in your hands and keep putting to a target. Most of us don’t have the luxury of a pristine course 365 days a year and wouldn’t get to the putting green on a daily basis even if we did. This thing (and the other products) inspires me to keep working at home, and that’s what you need to improve.” Putting Is Still King… Not coming from a typical golf company or from a big brand that releases anything then relies on its name for it to be successful intrigued Crossfield. Therefore’s two-plus decades of being immersed in product design every day meant an elevated standard to the working aspects of PuttOUT and what it could do to help golfers. I’ve been using the original PuttOUT Putting Mat almost daily since it was released, and it’s still in wonderful condition. The longevity of the mat itself is outstanding. The new PuttOUT Premium sets up exactly the same as the original. Unfold it, push in the target hole, and set it down on the ground. You’ll be using it seconds after it’s out of the box.

PuttOUT released the original Pressure Putt Trainer four years ago and they’ve sold more than 400,000 units. Now known as the Classic Pressure Putt Trainer, it wasn’t broken so they haven’t had to fix it. All of us loved the mat for practice putting in our rooms. It rolls at a great speed and I thought it looked fantastic in the European colors. Same with the mirror, trainer, and accessories. Just what we wanted to boost the Team Europe spirit. Overall, a fantastic product the players and captains loved – fabulous gift,” said Matthew.Three years ago, Riddiford and his team at Therefore became its own client, carving themselves out a niche in the golf training aid and accessories market by building a better mouse-trap for golfers. Our original target was 5,000 units,” laughs Cam Slaughter, PuttOUT’s marketing manager. “Its exceeded expectations.” Playing off a low, single-digit handicap at Royal Ashdown Forest Golf Club – and wanting to stay there – meant finding ways to keep his short game sharp. After four successful years, PuttOUT’s signature product is getting an upgrade. The new Premium Pressure Putt Trainer has a new look and a couple of upgraded performance features. I was excited to see how PuttOUT could improve on my favorite trainer. Martin Riddiford was destined to be a golfer. His grandfather, Cecil Hayward, was a good enough player to participate in the 1926 English Amateur at Surrey’s Walton Heath Golf Club, and Pru Riddiford, his mother, is a two-time British Senior Ladies Open champion.

Getting any new product into the right person’s hands – an influencer – can be the difference between success and failure. This is where the PuttOUT story takes on a “bit of serendipity.”No distributor likes a one-product scenario. Ours up in near Royal Lytham, Second Chance Ltd, kept pushing us to think bigger,” Clift said. “We realized that we could engage in other products like the mat and mirror by building them to the same high standard we use for everything else. We’re not golf pros; we work with pros. What we do is provide the best tools to allow golfers to take on their practice.” Crossfield Champions the Cause…

Having tour images posted on social hasn’t hurt PuttOUT’s cause either. Those began showing up last year and have remained steady emanating from a variety of stops worldwide, including the PGA Tour and European PGA Tour’s. Prominent has been the mirror and gates.

Putting Is Still King…

Bored of social distancing and the impact it’s having on your golf game? Try practicing at home with the new PuttOUT Premium Pressure Putt Trainer.

An alignment with MyGolfSpy came about after Slaughter completed research on different golf company cultures and personalities. On the point of gaming the system: from three-feet, the make rate of a perfect putt for an average player is around 1/10 (but if you do find a way to game the system, we really need to hear it as it would save A LOT of time in trying to make the putt for content purposes!). We haven’t had confirmation yet, but I’m going to go out and say 99 % credibility goes to us,” Slaughter added with a wink. Rather than a sweeping overhaul, the PuttOUT Premium Pressure Putt Trainer has been refined further to help make it even more useful.

Conclusion

It isn’t like PuttOUT has a team of fifty looking after it. It’s a two-man show (with a bit of in-house support at Therefore when needed). A Stimpmeter reading of 10 offers users a medium to fast roll while the addition of alignment lines and pace targets helps make it a more functional part of a practice station.