It encourages them to want sweet drinks, when plain water is the answer and helps them develop a sweet tooth which is not good for the future in terms of a healthy diet and controlling their weight."

Spilling the Beans: How Much Caffeine is Too Much?. Food and Drug Administration. Accessed 9/22/2023. Indeed, the marketing of energy drinks in general typically employs strategies aimed at adolescents, notes Harvard Health. Energy drinks are the second most widely consumed dietary supplement among American teenagers and young adults, following multivitamins, according to the National Institutes of Health [1] Energy Drinks. National Center for Complementary and Integrative Health. Accessed 9/22/2023. . Prime is marketed as zero sugar and low calorie, but it's got sucralose, which is an "artificial sweetener which has been shown to alter the gut microbiome and increase levels of systemic inflammation".

What is Prime drink?

Prime Hydration is formulated more like a sports drink as it contains electrolytes and vitamins, says Avery Zenker, a Canadian-based registered dietitian at EverFlex Fitness, a personal training program. Prime Energy is more of an energy drink, primarily due to its substantial caffeine content, recognized as a stimulant, she adds. It can also interfere with sleep, which children need plenty of. She added: "Caffeine results in an increased need to pass urine, so will not help at school with more trips to the toilet and could contribute to bed wetting." The energy version of Prime isn't officially sold in major supermarkets in the UK yet, but some smaller corner shops have been selling them. However, from April they are set to be more widely available in the UK, reports The Mirror. Although it's not easy to find all the ingredients online, Dr Lee also notes that there are other things to consider when deciding whether to buy your children a Prime drink. She said: "Dipotassium phosphate is an artificial flavour enhancer and preservative which is said to be safe for consumption but can cause symptoms such as nausea, vomiting, headaches and constipation." Although it's not easy to find all the ingredients online, Dr Lee also notes that there are other things to consider when deciding whether to buy your children a Prime drink.

For a sports drink, Prime Hydration is high in potassium and suboptimal in its carbohydrate content at 5 grams, adds Kansas City Chiefs’ sports dietitian Leslie Bonci. Optimal carbohydrate content is 4 to 8 grams per 100 milliliters, so Prime Hydration’s 500 milliliters (one serving) should contain 40 to 80 grams of carbohydrate, Bonci explains. The Prime drink, which was launched by English YouTuber KSI and American YouTuber Logan Paul last year, has become popular and has been flying off the shelves. There are two products for sale – Prime hydration and Prime energy.Additionally, Prime Hydration contains B vitamins, and while those are important nutrients, they don’t add anything to the hydration potential of a beverage, says Bonci. White agrees, explaining “you don’t lose B vitamins in sweat.” These nutrients are very common in the food supply and carry low risk of deficiency for most people, adds White. FDA asked to investigate Logan Paul’s energy drink, Prime, which has the caffeine of 6 Coke cans. Associated Press. Accessed 9/22/2023. The Prime energy drink, which was launched by English YouTuber KSI and American YouTuber Logan Paul last year, is set to arrive in the UK soon - and a warning to parents has already been issued. Below is a summary of the ingredients found in Prime Hydration drinks, as detailed by Zenker and Christina Lombardi, a New York City-based registered dietitian and the owner of Functional Nutrition Rx, a nutrition private practice. She said: "Dipotassium phosphate is an artificial flavour enhancer and preservative which is said to be safe for consumption but can cause symptoms such as nausea, vomiting, headaches and constipation."

Electrolyte replenishment is important after strenuous exercise, emphasizes Lindsay Malone, a private practice registered dietitian and instructor at Case Western Reserve University in Ohio. Interestingly, Prime Hydration provides less sodium (10 milligrams)—an electrolyte that maintains fluid balance—in comparison to other sports drinks, notes Zenker. While the coconut water base offers potassium, which can contribute to sweat replenishment, Prime is missing the mark on the electrolyte we lose the most through sweat—sodium, says Dana White, a registered dietitian nutritionist and certified athletic trainer in Connecticut.Artificial sweeteners are calorie-free— however, they aren’t well-studied in children and typically taste sweeter than sugar, promoting a sweet preference, according to Zenker. While artificial sweeteners are generally considered safe, there’s still much research needed, especially regarding their long-term effects, she adds. Prime Energy Ingredients To determine whether Prime drinks are right for you, it’s important to factor in your health conditions, including whether you’re pregnant or nursing, your diet, any supplements you might be using, physical activity and sleep quality, advises Zenker.