Cobra Beer is an Indian beer brand manufactured in the United Kingdom. The group's primary product is a premium beer with an alcohol strength of 4.5% by volume (originally 4.8%). The beer was founded in 1989 by Karan Bilimoria [1] and Arjun Reddy. [1] A blend of water, malted barley, yeast, rice, maize wheat and three varieties of hops is used to produce the required characteristics. [1]The bottled version in the UK also contains sugar in its ingredients list. From 1996, Cobra Beer was brewed under contract by Charles Wells Ltd [7] and experienced strong growth in sales for the next ten years. As a British Indian, to create the most famous Indian consumer brand in the country, as a student with thousands in debt to pay off, and without fundraising a penny, has been a huge source of pride. What gives me the most satisfaction is when I hear good things about my employees from the people they’re dealing with, though – it makes me very happy whenever anyone speaks highly of them.” What was your first job, and how much did you get paid? Every day is different, and much of it is filled with my work in the House of Lords, as I’m politically active and take part in a lot of debates. Every day involves some sort of work on Cobra, as well as exercise – I learned to box with the Gurkhas when I was eight and still like to keep fit. What would your top tip be for anyone who wants to make their first million?

By the 15th century, German brewers had gotten together to create their famous Reinheitsgebot – a code that still governs how German beers must be produced. Just to the east, Bohemian brewers also codified Pilsner production, launching a legendary beer variation. You have to adapt or die,” Lord Bilimoria said. “We had spent six years working together, and it was a huge adjustment to work on my own. But we did part on good terms. You have to trust each other absolutely, and I honestly would have trusted him with my life.” Pilsner – Developed in what is now the Czech Republic, Pilsners are really another form of lager, but with a twist. They are much more heavily hopped than most northern European lagers, often giving them sharper, floral flavours that many drinkers adore.In the decades since Cobra began trading in 1989, the business has faced huge challenges. One of the biggest came when Lord Bilimoria’s business partner decided to leave the company. Beer pong – One of the world's most famous drinking games, beer pong involves throwing ping pong balls from one end of a table to the other, and trying to land the ball in your opponent's cup. It may sound low tech, but it's great fun, and you can find specialist beer pong sets that make it even more enjoyable. Another challenge came during the 2008 financial crisis. “We went through a very difficult restructuring process then, and I made sure that I looked after my staff first – many of whom have been working for Cobra for 30 years. I’m still paying off our creditors, but I’ve very nearly got that over with. I’d eat at Indian restaurants at least twice a week, and I’d always get a beer with my meal. The lagers were always too gassy, though, and a pale ale was too bitter. I wanted a beer that had the refreshment of a lager and the coolness of a pale ale – one that could go perfectly with any food, not just a curry.” Obviously, that's just a cross-section of the most common beer styles. Along with those basic categories, you'll probably come across wheat beers, white beers, red ales, golden ales, honey beers, brown ales, cream beers and amber ales. There's a galaxy of different strengths, tastes and consistencies to discover. And, with brewers becoming more experimental and innovative all the time, there's never been a better time to top up your beer collection. The Top Beer Brands in the UK

I was born and brought up in India, but came to the UK when I was nineteen – though I spent some time here when my father, an Indian army general, was briefly stationed in Britain,” he told Telegraph Money.Beer is a (usually) alcoholic drink that is made from grains that have been fermented using yeast. That's about it. Well, not quite. Actually, there's a vast array of ways to turn grain into what Australians like to call “the amber nectar”, and this buyer's guide will introduce the most popular. Lord Bilimoria worked with a master brewer, who had learned the art of brewing pilsner in Prague, to come up with a beer that would be a perfect match for Indian curries. “We spent forever perfecting the recipe and balancing all of the flavours – today we’d probably be the world’s best craft beer brand, but our focus was on getting into restaurants.” Beer fridges – Not all beers need to be stored below room temperature, but many do, including lagers, many pale ales and saisons, so give them the right space to mature and show off their flavor by investing in a specialist beer fridge. These fridges tend to be compact (unless you're planning on building a massive collection) and can be fitted into the corner of a student room or small kitchen with ease. Placing your beer fridge near your pint and tasting glasses is a great idea, and remember to have your bottle opener handy as well. The result is a world that possesses hundreds of beer varieties and brands. It's definitely a golden age for beer drinkers, but with so much choice, it's easy to miss out. This guide will help you expand your palate and discover a whole new world of beer-drinking pleasure. What is Beer and How is it Made? Home brewing kits – All over the UK, more and more people are choosing to ditch commercial beers and create their own. Whether you want to create a dazzling IPA, a full-bodied stout or a floral wheat beer, you can find kits that will include all of the ingredients and, just as importantly, the guidance required to pull it off.