Always has also undertaken similar programs in Kenya, Nigeria, and other parts of Africa to raise awareness about menstruation, celebrate Menstrual Hygiene Day, and provide easy access to sanitary products to schoolgirls. Its Dri-Weave Cover ensures that the period blood is absorbed in seconds so that you sleep comfortably the entire night. Its blue core with liquid-lock magic gel locks the wetness in so that you have a comfortable period. The 'Always' name is applicable to products sold in the US, Africa ( Kenya and Nigeria primarily), Pakistan, and some European countries. Our pads are thoughtfully designed for ultimate ease, comfort, and protection so that you can live your life to the fullest.

Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms, by Abbie Griffin, Raymond L. Always has been running its 'Keeping Girls in School Program' in South Africa, Kenya, Uganda, and India for many years. With this you can have a worry-free sleep during your periods because with this pad you get upto 0% leaks all night-long.Its wings fit snugly around your underwear to keep the pad in place and it has a fresh flower scent which makes you feel fresh even during your periods. Running, throwing, or fighting like a girl are seen by adults as equivalent to weak, but by young girls as strong. These two were in addition to the existing portfolio of Always sanitary pads that the brand has in Kenya and South Africa. Always is an American brand of menstrual hygiene products, including maxi pads, ultra thin pads, pantyliners, disposable underwear for night-time wear, and vaginal wipes. The "Like a Girl" campaign, which was released worldwide with more focus on US and African markets, from Leo Burnett won the 2015 Emmy Award for outstanding commercial.

The school program run by Whisper (in India) has helped teach young girls about female hygiene in a country where menstruation is still a big taboo. Widely preferred by women across the country, Whisper sanitary pads are created to offer complete protection and comfort during your period days. In 2020, the brand claimed that 60% of women wore the wrong size pad, and built a campaign around this idea.Through the campaign, Always Kenya also reinforced the idea of the rigorous process that goes behind the manufacturing of its blue and pink pads in the region.

Whisper Bindazzz Nights Koala Soft brings to you a super soft top cover so that you can have a cuddle soft sleep. Always sanitary pads and other products are sold under the brand name Whisper in Japan, Singapore, India, Bangladesh, China, South Korea, Philippines, Thailand, Hong Kong, Taiwan, Vietnam, Malaysia, Australia, Cambodia and Indonesia, Lines in Italy, Orkid in Turkey, and both Evax and Ausonia in Spain and Portugal. MobileShaala provides underprivileged girls in India access to school through web-based learning including subjects like Science, Geography, English, Mathematics and Puberty Education in 6 Indian languages.

By the end of 1984, Always had also been introduced internationally in the United Kingdom, Canada, France, Germany, Pakistan and Africa.