The multi-award winning Shnuggle Baby Bath is designed to make bathtime less stressful for parents and fun for baby. Suitable from newborn, the clever bum bump "newborn support" helps support even the tiniest baby in an upright position, offering a more enjoyable and comfortable bathtime for babies right up to 12+ months.

With a new baby’s safety being every parent’s number one concern, this is very much our priority at Shnuggle when designing any new product. The Shnuggle Baby Bath was designed by husband and wife team, Adam and Sinead (Shnuggle Co-Founders), who naturally had their own baby's safety at the forefront of their thinking throughout the process. Shnuggle has worked closely over the last few months with Trading Standards (CCPC) to fully understand the cause of this type of incident, and our full investigation determined that when the bath is fitted correctly the Folding Bath Stand fully meets European safety standard EN 17072:2019 and does not pose a safety risk. A company spokesperson said: "At Shnuggle, safety is our highest priority, and all our products are fully tested to all applicable safety standards by independent UKAS accredited labs. Never leave your baby unsupervised during bath time even for a second – why would you want to miss this precious time together? Trust us, your little one will love splashing and moving about in the bath, so please be careful! However, if the Shnuggle baby bath is fitted to the bath stand incorrectly there is a risk that the bath can fall from the stand, therefore after full review of our independent 3rd party test results and in-house test results, Trading Standards (CCPC) agreed that the safety strap fully removes the risk.If the bath is fitted incorrectly to the stand, there is a risk that the baby in the bath could fall from a height. Shnuggle have designed an additional safety strap that can be fitted to the bath to prevent this risk. Corrective action When placing the Shnuggle Baby Bath onto the bath stand ensure it is placed correctly and securely following the instructions provided closely. Hazard: The product presents a risk of injuries If the bath is fitted incorrectly to the stand, there is a risk that the baby in the bath could fall from a height. The Shnuggle Baby Bath offers a comfy and cosy bathtime for babies as well as giving new mums and dads confidence to handle their baby at bathtime.

We have taken this voluntary action to ensure the safety and wellbeing of our customers and apologise for any inconvenience. I've spoken to the CEO previously and requested it be taken off the market," he said. "If it has happened this many times it must be faulty and is obviously not safe." What Shnuggle says Approached by the M.E.N, Shnuggle say their investigations revealed the 'unfortunate accident' happened because the bath had not been fitted to the stand correctly.

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The latest design now features an enhanced folding mechanism taking less time to assemble than previous designs whilst providing all the benefits of the original stand. And when baby outgrows the Shnuggle Baby Bath, you can upgrade to the new, bigger Shnuggle Toddler Bath *sold seperately* Approached by the MEN, Shnuggle said its investigations revealed the 'unfortunate accident' happened because the bath had not been fitted to the stand correctly. They added they have since been in touch with Trading Standards and are now offering all customers a free safety strap which they say 'fully removes the risk' of the bath falling. The couple, from Stretford, Greater Manchester, did not have any issues with the bath stand in the two months they had been using it - until last week.