Choosing between Kodak Gold and Ultramax depends on the type of photography you will be doing and the lighting conditions you will be working in. We have a full article on ' How to shoot Kodak Ultramax' but when comparing with Gold here are a few factors to consider: Images made on Eastman Double X tend to have a gritty, stark overall tone. Under controlled lighting and with precise exposure and filter usage this film can exhibit the smooth, beautiful midtones it was formulated for, but in high contrast situations this film easily takes shadows and highlights right to the edge, crushing shadows and blowing highlights left and right. It’s not a film for every situation, but rewards discretion and meticulous shooting with contrasty, beautiful images. Kodak Portra 400 35mm has an ISO of 400. This means that it is known as a mid-speed film, and will be able to take photos in most common lighting situations. Ultramax 35mm film has an ISO of 400. This means that it can cope with all of the most common lighting situations, and is known as a mid-speed film. Kodak - properly known as Kodak Eastman - was founded in America in 1888 and dominated the "Western" world of photography for the next 100 years, constantly in fierce rivalry with the Japanese Fuji. Similarly to Fuji the advent of digital photography at the turn of the century caused significant financial problems. A late attempt to win in the compact market was hit by the rise of mobile photography and bankruptcy followed in 2012.

This makes Kodak Gold a popular choice for portrait and landscape photography, while Kodak Ultramax is popular for outdoor and snapshot photography.

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Other films might push a certain attribute as their thing, like high contrast monochrome or excelling after dark, and there’s nothing wrong with that. Portra shines though by not turning anything up past around an eight, never mind all the way to eleven. Sure, they can do just that, but Ultramax 400 is just as capable of creating vivid photos with vibrant colors and nice saturation. Ultimately the decision of whether you shoot Ultramax or Gold will come down to personal preference. The headline difference in light sensitivity and price - Ultramax is both more light sensitive and more expensive - is often enough to drive the decision. And the good news is that both films have legions of fans around the world! So we honestly don’t feel like there can be a bad decision.

Kodak UltraMax with Canon QL25, scanned at a minilab (Chiang Mai). How much does Kodak UltraMax 400 cost, and where to buy it. This is the only instance that we could ‘advise’ getting your film wet. See more about film souping here and here.This last summer my family and I embarked on an epic roadtrip that took us through Oklahoma. Pawhuska was a little out of the way, but we made sure to detour through it so that we could visit The Mercantile, the restaurant/coffee shop/bakery/gift store owned by Ree Drummond, who is also known as The Pioneer Woman. Finally for this section, there’s a Portra 400 datasheet right here that gives you more information than I care to parrot, although I will relay some impressive-sounding highlights.