Currently, Pete is improving his design of Pedaldish and promoting his inventions. Watch The Pitch: The additional invention was the Katfone. It is an ultrasonic whistle that is used to call a cat for mealtime. The whistle can be easily altered to maximize on the cat’s responsiveness. Who Is Peter Hill?

Petvictus - Pedaldish will be available from Pets at Home

If you have ever watched an episode of Dragon’s Den, you can understand why the series is so popular. Watching the different entrepreneurs give their pitches can be so exciting, nail-biting even, leaving you wondering whether a Dragon will invest with them or not! It’s no wonder that there have been a total of 17 seasons of the show. Let’s take a look at the 20 most successful pitches and businesses from Dragon’s Den. The owner of Petvictus, Pete Hill, started his company in 2018 with two flagship products, Pedaldish: The Lunchbox for Pets and Katfone: The Ultrasonic Whistle for Cats. When using these products together, they help to ensure that pet food is eaten and doesn’t spoil.The lid opens when a pet steps onto the ramp and closes as they move away; no electronics, sensors or motors and best of all, no batteries to replace

Inventor Peter throws himself into the Dragon’s Den Inventor Peter throws himself into the Dragon’s Den

Approved Food helps families save some 70% on their shopping by selling food and drink that is approaching or past its sell-by date. He decided to fix the issue and invented the Pedaldish. The invention works with mechanical parts, does not need batteries, and can get wet so it is easily cleaned and won’t malfunction in the rain or during kitchen spills. What Happened During The Pitch?His invention aims to provide a long-term, sustainable solution to the problem of having to throw away spoilt pet food. It is claimed that flies can’t reach it and floating airborne microbes are kept away from it, reducing the risk of infections. The design of the Pedaldish means that cats and small dogs can open the lid by stepping onto the ramp and the container is also raised off the floor, so pets don’t have to crouch to eat, which is said to help them with digestion. Despite Umbrolly receiving investments from both Duncan Bannatyne and Peter Jones, the deal collapsed 7 months later. The founder, Charles Ejogo, set up a new business without his original business partners. Once he had created a prototype, Peter worked with Blue Orchid, a Worcester-based business growth consultancy and Worcestershire Proof of Concept (POC) grant-funding programme - which is part-funded by the European Regional Development Fund. POC is one of a number of business support programmes at Worcestershire County Council and aims to support smaller businesses to develop and protect early stage innovative business ideas. Singing his Reggae Reggae Sauce song as he was walking into the Den, Levi Roots secured investment from Peter Jones and Richard Farleigh. This was by far, one of the most successful stories to date. Dragon’s Den is a British television series which allows several entrepreneurs to pitch their varying business ideas to a panel of five wealthy investors or Dragons, in the hopes of securing a financial investment while offering a stake in their business in return. The show is presented by Evan Davis.

Pedaldish Food Bowl | Free UK Delivery Petvictus Pedaldish Food Bowl | Free UK Delivery

Despite not getting an offer from any one of the Dragons, Aquatina is available in over 300 stores in the UK with an international distribution that covers over a dozen countries. Watch The Pitch: I believe everyone has one brilliant product or idea in their mind and whilst Pedaldish is something I am really proud of, I think my best is yet to come." A service provider that automatically switches gas and electricity consumers to a cheaper deal when the contract ends Unlike other pet bowls with lid, Pedaldish doesn’t use motors, electrics or sensors. Best of all there’s no batteries to replace,” said inventor Peter Hill. The investment deal would cover Petvictus, including the Pedaldish, the Katfone, and any other pet-related inventions that Pete developed in the future.Peter designed the original prototype of Pedaldish using parts from a pedal bin in his garage in Redditch, Worcestershire. Deborah Meaden and Pete connected over their love of cats. She was concerned about the product competition. He assured her of the product’s effectiveness and how much food and money it saved owners. Hill has also designed the ‘Katfone’, a whistle that contains ultrasounds which can be heard by cats from up to a mile away and can be adjusted to create a unique tone for each cat. They believed it would not make any profit and it would eradicate the problem caused by single-use bottles When I started getting requests to make them, I knew it was something that could help other pet owners. I’m absolutely thrilled to have successfully pitched in the Dragons’ Den and grateful to Pets at Home for believing in my product from the start. My dream is for the Pedaldish to become a staple item in the home of every small dog and cat owner in the UK.”

Pedaldish Food Bowl | Free UK Delivery - PetPlanet Petvictus Pedaldish Food Bowl | Free UK Delivery - PetPlanet

Pete Hill, founder of Petvictus, has developed a cat feeding bowl that reduces food waste and keeps food fresh in warmer weather. Thanks to support from two EDRF funded programmes, and approval for investment from Dragon’s Den’s Deborah Meaden, Peter will be inspiring others wanting to bring their inventions to market at our next WINN Wednesday event this November. In hot weather, meat can be kept cool by adding ice to the deep bowl. The product has been designed to help raise pet food off the floor so a cat or dog doesn’t have to crouch to eat, aiding digestion. I would come home to find my cats’ pet food untouched and covered in fly eggs and I knew something had to change. I modified a pedal bin, fitted it with a ramp and taught my cats to step onto it when they wanted to eat. From that day I never lost pet food to flies again,” said Peter . The story for Petvictus and the Den ended with an agreement between Pete and Deborah Meaden. However, the deal fell through after Pete left the Den.

INSPIRING OTHERS TO BRING THEIR INVENTIONS TO MARKET

Swing Patrol will be launching a charleston fitness program and is organizing a swing initiative for senior citizens. Watch The Pitch: Manufactured in the UK, Pedaldish has been designed and built to be used every day, and to last for many years. Fed up with throwing away cat food that had spoiled in the warm weather, Pete developed the idea for a lidded cat bowl with ramp that would open when a cat or small dog steps on the ramp. This would prevent wet food from drying out and keep flies away. To enable other cat owners to benefit from his idea though, he needed funding to develop the product. Scott Cupit, the founder of Swing Patrol, released a book after appearing on Dragon’s Den called Swing Dance. The book sold over 5000 copies. How much wasted pet food do you throw Away Each week – PedalDish keeps food covered after serving, stopping flies and airborne microbes reaching your pets food, which helps keep biscuits crunchy or meat moist. The lid opens when a pet steps onto the ramp and closes as they move away; No electronics, sensors or motors and best of all, no batteries to replace. Some pets will take to PedalDish immediately, if you have a more nervous pet, PedalDish comes with a training Wedge which you can use to hold the lid fully or half open as your pet gets use to coming and going for food. Product Features