Whitening: Whitening toothpastes contain ingredients that help remove and/or prevent stains from forming Does Crest Pro-Health Rinse stain teeth brown?". Crest. Archived from the original on 2016-03-06 . Retrieved 2016-06-06. Tooth discoloration could actually be one indication, in some people, that the product is working: after the rinse kills germs in your mouth, the dead germs can collect on the tooth surface and create the appearance of a brown stain.

Smith, Stephen P. (2003). America's greatest brands. Vol.2. American Brands Council. p.46. ISBN 9780970686015 . Retrieved 2016-05-18.Sewell, Dan (May 7, 2008). "P&G's Pro-Health rinse draws complaints". WTVD-TV. Associated Press. Archived from the original on June 30, 2016. Brinker said P&G doesn't see a need for a warning label because the number of those affected is very small. Harry G. Day: Development of Chemistry at Indiana University in Bloomington 1829–1991, Bloomington 1992, pp. 355, 463–71

Crest Pro-Health line includes a whitening brand with activated charcoal and a breath-freshening brand. Its active ingredient is stannous fluoride. Glycerin, Hydrated Silica, Sodium Hexametaphosphate, Propylene Glycol, Water, PEG-12, Sodium Lauryl Sulfate, Flavor, Poloxamer 407, PEG-20M/ PEG-23M, Sodium Saccharin, Xanthan Gum, Cellulose Gum, Titanium Dioxide This is yet another Brilliance focussed tube of toothpaste. This one is niether mesmerizing or polishing. It doesn't specifically say that it gives you an extra boost of brilliance like the others that we've already covered. This one is good for if you just want brilliant teeth without all of the nonsense. It does, of course, include sodium hexametaphosphate. This seems to be the key to this feature. It also includes fluoride which isn't always the case.Glycerin, Hydrated Silica, Sodium Hexametaphosphate, Water, PEG-6, Flavor, Trisodium Phosphate, Sodium Lauryl Sulfate, Carrageenan, Cocamidopropyl Betaine, Sodium Saccharin, PEG-20M/ PEG-23M, Xanthan Gum, Crest Premium is marketed as a "deep cleaning" product that removes stains and fights tartar and cavities. The active ingredient is sodium fluoride. Dyer, Davis; etal. (May 1, 2004). Rising Tide: Lessons from 165 Years of Brand Building at Procter and Gamble. Harvard Business Press. p. 280 . Retrieved 2013-05-07. william a procter president. Statista. Sales of leading toothpaste brands in the United States in 2019 (in million U.S. dollars).