Joined in 2023 
82 
63 About this deal
The standard treatments for the loss of smell often take months to work — if they do at all. Her patients’ despair has spurred Patel to develop a faster, more successful solution: injections of a substance derived from the patient’s own blood. She is urging other smell specialists to learn what she says is a simple protocol. Zara Patel has developed a treatment for smell loss using platelets derived from a patient’s own blood. (Photography by Timothy Archibald) Chemistry Soon she was smelling scents that weren’t there — a variety of smell dysfunction known as phantosmia. Her home smelled like cigarette smoke without anyone lighting up. Actual smells were distorted beyond recognition — a variety known as parosmia. Coffee smelled rancid. Garlic, onions and anything fried or charbroiled reeked of decay. Opportunities for a franchise solution for customers seeking to establish the Sense Aroma brand in their locations Across all of our societies, cultures, in any geographic region in the world, the way we come together as human beings, whether it’s friends, family or strangers, is almost always over food and drink,” Patel said. “If you can imagine not being able to enjoy that, or in some situations feeling repulsed by it, you can imagine why people withdraw and socially isolate.” In all, there are dozens of such smell tests, but none is considered a universal standard, and results from one test are hard to translate to another. Moreover, they all suffer from an element of subjectivity, such as a person’s past experience with particular scents. How many millennials, for instance, could identify the smell of turpentine?
But after reading a study showing that platelet-rich plasma injections could treat carpal tunnel syndrome, which is also caused by nerve injury, she developed a protocol to use them for smell loss. Platelet-rich plasma, or PRP, is derived from the patient’s own blood, with blood cells removed, leaving a concentrated serum of platelets and growth factors. The serum is injected directly into the olfactory epithelium to help damaged olfactory neurons regrow. For smell loss to be a truly useful biomarker, however, we first need a better way to test for smell. Objectivity Zara Patel, MD, a sinus and skull base surgeon and smell specialist at Stanford Medicine, has dedicated her practice to our most underappreciated sense. She sees the effect of its absence in her patients. “People tell me, ‘My life has gone gray. It’s really difficult to find joy in my life anymore,’” she said. “Some might think, why is it that big of a deal?” The installation was very simple…The hardest part was taking off the old shower head. Just put the pieces together as shown here and attach it to the shower. Ta still can’t smell her son’s dirty diapers — which isn’t always a good thing. “Sometimes he can go a couple of hours with a soiled diaper, and I wouldn’t know,” she said. Misconceptions
Featured Products
This shower head produces 4x the amount of negative ions as a normal shower head! Negative ions are proven to balance pH, relieve stress, aid breathing, and increase blood flow. Post-mortem studies of brains have found the plaques and tangles tied to dementia appear first in the olfactory system. Numerous studies now suggest that olfactory impairment may be the earliest detectable marker of neurodegenerative diseases. Sensory neurons responsible for touch, vision and hearing make their first stop in the brain in the thalamus, which relays their messages to other parts of the brain. Olfactory neurons are the only ones that skip the relay station. Instead, they take an express route to the olfactory cortex, which processes smells, as well as to the amygdala, which regulates emotions, and the hippocampus, which encodes memories. Scent permeates our lives so completely — it is literally the air we breathe — that we rarely make conscious note of it. But pay attention and you’ll notice that scents enrich our daily lives, connect us with each other, warn us of danger, and evoke memories and emotions more immediately than any other sense.
It’s very much like being in prison,” she said. “Other people might appreciate how lonely or devastating that may be, but they’ve never experienced it. It’s just very isolating.” Ta decided to try the PRP injections, even though as an experimental treatment they wouldn’t be covered by health insurance. Initially starting out as a small market stall, IEP has flourished into a thriving business with a multi-million pound turnover that over the last two decades has provided wholesale services to a wide range of customers including garden centres, independent gift stores, wholesalers, multiple retailers, furniture stores, florists and promotion specialists. Based in one of Peterborough’s newest business parks we are one of Cambridgeshire’s fastest growing businesses and can now boast being one of the leading wholesalers of decorative home ware and the leading commercialisation specialists in the UK; offering franchise opportunities throughout the United Kingdom and Ireland.Though there’s some decline, it shouldn’t be a huge drop-off, Patel said. A sudden unexplained loss of smell could be a telltale sign of disease brewing in the brain. Rust removal: Microfiber filter traps any residual rust, dirt and contaminants collected through water piping systems
Great Deal 
New Comment