a b c Luther, William M. (2001). The Marketing Plan: How to Prepare and Implement it (3rded.). AMACOM. p.192. ISBN 978-0-8144-2615-9. Archived from the original on June 27, 2014 . Retrieved January 30, 2016. M&M's Bare All". m-msbareall.com. January 27, 2010. Archived from the original on January 27, 2010. M&M/MARS Woos Latinos With New "M&M's" Dulce de Leche-Caramel Chocolate Candies; New Flavor to Premiere in Markets With Highest Concentration of Latinos. | Food & Beverage > Food Industry from". AllBusiness.com. Archived from the original on August 14, 2011 . Retrieved January 15, 2010. About the time Pretzel M&M's came out, the M&M's wrapper designs in the US were redone from the design used from 2004 to early 2010. [26]

A traditional milk chocolate M&M weighs about 0.91 grams / 0.032 ounces [4] and has about 4.7 calories (kcal) of food energy (1.7 kcal from fat). [5] Despite common belief, each colored M&M does not have a different flavor and all possess the same chocolate taste. [6] History 1940–70s: Beginnings Milk Chocolate M&M's were introduced in 1941. Behind The Voice Actors M&M's – Voice of Red". Behind the Voice Actors. Archived from the original on November 14, 2012 . Retrieved April 26, 2012.In 1996, Mars produced Christmas-themed advertisement for the candies in which the Red and Yellow characters run into Santa Claus on Christmas Eve. Similarly to competitor Hershey's own Christmas-themed commercial, the commercial proved immensely successful and has re-aired every December since that year, becoming their longest-running television commercial. In Dresden in the German Confederation, Jordan & Timaeus were developing a mechanism to produce hard chocolate using steam power. On 23 May 1839, they advertised a solid chocolate containing fresh milk, calling it "steam chocolate" ( dampfchocolade). [6] However, that version of milk chocolate did not become successful and when major companies like Fry's of Bristol and Lindt of Zürich started producing eating chocolate in the 1840s, they only made plain chocolate. [7] [8] Daniel Peter, Swiss chocolatier who combined chocolate and milk M&M Minis". Mms.com. Archived from the original on November 24, 2012 . Retrieved February 21, 2012.

In 1976, the color orange was added to the mix to replace red, which was discontinued in response to the "red dye scare" over Red Dyes #2 and #4 having been evaluated to be carcinogenic in nature. Although M&M's were made with the less controversial Red Dye #40, the public was wary of any food being dyed red. Red M&M's were re-introduced in 1987. [15] [19] 1980s: Expanding internationally The Nestle archives show [10] that George Harris of Rowntree and Forrest Mars Sr. agreed, after much negotiation, to share the marketplace rather than compete, with Rowntree making Mars Bars in Canada, Erie and South Africa and with Mars making M&M's in America without competition from Smarties, and Rowntree did not attempt to sue Mars for stealing their concept. [11] Orange M&M's chocolate candy in cross-section with millimeter ruler for scale. Shows layers of hard-panned coating.In the USA these M&M's are gluten-free by ingredients, and celiacs have been eating them for years without issues (these don't have a "may contain wheat" warning): Wood, G. A. R. (2008). Cocoa. John Wiley & Sons. p.539. This cocoa butter has to be obtained by pressing more cocoa liquor, leaving a residual cake. During the 1990s, Europe first began to adopt the M&M's brand name, replacing existing products. Two of these were known as "Treats" and "Bonitos." [ citation needed] In 1996, Mars introduced "M&M's Minis", smaller candies usually sold in plastic tubes instead of bags. [22] In 1999, Crispy M&M's were released. They were slightly larger than the milk chocolate variety and also featured a crispy wafer center. Crispy M&M's were discontinued in the United States in 2005, before being reintroduced in 2015; however, they remained continually available in Europe and Australia. [23] 2000s–present: New flavors and re-releases Milk chocolate has been presented as a health food since Cadbury first advertised Sloane's Milk Chocolate for its medicinal properties in the nineteenth century. [5] In the 1920s, the Baby Ruth bar was touted as a health food for children by Allan Roy Dafoe. [50] Advertisements pronounced that chocolate bars combined both a source of essential energy and the "perfectly balanced food" of milk. [51] Smith, Andrew F. (2007). The Oxford Companion to American Food and Drink. Oxford University Press. p.279. ISBN 978-0-19-530796-2.

During world war 2, these were reserved for the military cause they’re simple to carry, heat resistant, and easy to ration out. (Please keep cause its true) Gallery After discovering issues with gluten, I had to sadly eliminate Kit Kats from my candy bar lineup. Thankfully, Resse’s was already a close second: Mo, Di; Rozelle, Scott; Zhang, Linxiu (2019). "Chocolate Brands and Preferences of Chinese Consumers". In Squicciarini, Johan F. M.; Swinnen, Mara P. (eds.). The Economics of Chocolate. Oxford: Oxford University Press. pp.170–179. ISBN 978-0-19883-340-6.

The following ten other M&M's flavors tested negative for wheat or gluten, including several that warned that they "may contain wheat" (we recommend avoiding ones with this warning): 

Sloane, Paul (2016). "Daniel Peter". Think Like An Innovator: 76 inspiring business lessons from the world's greatest thinkers and innovators. London: Pearson UK. ISBN 9781292142234.