For up to 70% gray coverage: Opt for demi-permanent Color Touch or Color Touch Plus. These dreamy demis create a glossy color result in an array of blonde hues, and last for up to 24 washes. This is the classic root coverage, designed to disguise grey regrowth coming through. Try it with Koleston Perfect for 100% coverage, Koleston Perfect Intense Naturals for 100%, opaque coverage or Illumina Color to achieve 100%, translucent coverage. 2. Express Touch-Up As well as choosing a hair lightener, finding the perfect product to cover regrowth is key. This is determined by the percentage of gray and your client’s desired look. But, how do you know what shade of blonde toner to use? Start by looking at the underlying pigment the lightener has exposed. If the hair hasn’t yet been lightened, preempt the tone that might appear as a result of lifting.

UK mainland only. Surcharges apply to the following locations The Channel Islands & Isles of Scilly As well as deciding on a colour product for your client’s grey coverage, consider the Wella Professionals services and techniques available. Here are our go-tos for camouflaging salt ‘n’ pepper strands... 1. Root Touch-UpWhat type of coverage do they want? Find out if they’re hoping for a soft blend or more opaque coverage. This is key before mixing up a formula, as it’s essential you choose the right colour product. First, consider the hair’s natural starting point. This is the foundation of your blonde creation, and it has a big impact on the formulas you use when you lighten and tone. Start with a consultation, where you can ask your client about their hair history. Here, you’ll want to cover four key questions that give you a clear idea of the hair you’re working with: AB, DD8, DD11, IV, KW1 KW14, PA21 PA40, PH17, PH26, PH30, PH35, PH37,PH39, PH41, PH49, PH50, KW15, KW16, KW17, ZE, HS, PA20, PA41, PA49, PA60, PA75, PA77, PA78, KA27, KA28, PH42, PH44, IV40 You should always apply color to the most stubborn grey hairs first. As they’re more resistant to color, they’ll benefit from the extra development time. Those who want every last grey hair gone should turn to a permanent formula, as it offers complete coverage that doesn’t fade away. Suggest it to clients who hope to make silver strays vanish – it covers even the stubborn strands! – and mix 1:1 with our hair developer Welloxon Perfect to increase the intensity. 3. Lightener

While a demi-permanent or semi-permanent hair color can be applied to any level of grey, it’s often used to camouflage early greys, giving 30-70% coverage. The benefits of going semi- or demi-permanent are threefold: it provides a rich, true-to-tone finish, it fades beautifully, and it doesn’t leave a harsh demarcation line when roots grow out. 2. Permanent Colour Try: Demi-permanent Color Touch, which is an ammonia-free hair colour that creates a radiant finish, or opt for Color Touch Plus to achieve up to 70% grey coverage. You can also try semi-permanent Color Fresh for up to 30% coverage. Try: Your favorite Blondor product for highlights, Blondor Freelights for balayage or Color Touch to create lowlights. It’s important to note that not all grey hair takes on a coarse, dry texture. In fact, often, those silver strands can be very fine and a little wispy. However – coarse or not – hair tends to produce less oil over time (just as pigment decreases), which is why you might see a wiry finish. It just means the strands are parched. Wella Illumina is a premium colour brand that introduces the wonder of light to the Wella portfolio.A nourishing collection of 12 ammonia-free toners. Formulated with Argan Oil and Vitamin E to care as they colour the hair. Once you’ve painted through the hair in balayage strokes, allow the roots, mid-lengths and ends to develop. Then, rinse and neutralize with Blondor Seal & Care to reveal soft, seamless, painterly color. Next, apply the root coverage, making sure you saturate the regrowth area with your client’s chosen shade. Allow color to develop for 40 minutes (or up to 25 minutes under heat), then shampoo and neutralize. To revive lengths and ends, finish with a glossing service for soft tone and a boost of shine. It’s vital to add enough natural to your client’s target shade. This is how you ensure the finished look appears flawlessly natural. The Koleston Perfect Pure Naturals family features a spectrum of warm and cool tones, each offering up to 100% coverage of greys. Not sure how much to use? Add in ⅓ of a Pure Naturals shade on hair that’s 30%-50% grey and ½ of a Pure Naturals shade for hair that's 50%-100% grey. 2. Cover Stubborn Greys First As for ratios, we recommend mixing the colour 1:1. For example, you might try 30g Koleston Perfect or Illumina color + 30g Welloxon Perfect Developer.

In a bid to blend away silvery regrowth, Wella Passionista Kai Sohn swept highlights through the hair using Blondorplex + 1.9%. Lowlights came courtesy of Koleston Perfect 8/96 + 6/1 + 6%, while mid-lengths and ends were toned with 10/96 + 8/1 + 1.9%. When applying blonde color to regrowth, you should always start where the gray is most prominent. Targeting the dense patches first means stubborn silver strays are exposed to the color or lightener for longer. 5. Use Heat to Speed Up the ProcessIllumina Color by Wella Professionals is a global beauty phenomenon, setting a new benchmark for naturalness in permanent hair color with incredible light reflection and outstanding hair protection. This professional hair color cream line allows the creation of new color expressions and elevates light to its highest spectrum revealing previously unseen potential in hair. Illumina Color with Microlight Technology, the most advanced Wella color science, protects hair cuticles and leaves hair luminous in any kind of light. For lift and color in one: For super-blonde color that lifts and tones, use Koleston Perfect Special Blondes; a range of high lift hues that should be mixed 1:2 with Welloxon Perfect. Use 9% developer for three levels of lift, and 12% for three to five levels of lift. 4. Start Where Gray is Most Prominent