The orange ones are the only SMARTIES that have their own flavour and they have their very own cult following because of that.

The Slovak Smarties slogan is "Farebný svet v hrsti!" (which roughly translates to "Colourful world in the palm of your hand!"). Paula Cocozza "The Argos catalogue – and other small losses that hit us harder than expected", theguardian.com (Shortcutsblog), 24 October 2013 SMARTIES ® contain a creamy milk chocolate centre with a crispy sugar shell that has been at the heart of SMARTIES ® for nearly 80 years! SMARTIES ® are also available in a mixture of 8 different coloured shells - covering red, yellow, green, blue, violet, pink, brown and orange. Unique to the UK only, the orange SMARTIES ® are the only colour to contain a flavour - with the shell infused with natural orange oil. Since 2006, SMARTIES ® have been free from artificial colours, flavours and preservatives.The 2008 advertising campaign showed various people singing " Everyday People" by Sly and the Family Stone. [24]

Berry, Steve; Norman, Phil (2014). A History of Sweets in 50 Wrappers. London: The Friday Project. pp.84–85. ISBN 9780007575480. Marstrand-Jørgensen, Mads (20 October 2003). "Nestlé Outsmarted in Smarties Ruling". Globe Business Publishing Ltd . Retrieved 28 August 2014. At the last year’s launch of the Orange SMARTIES Giant Tube consumers were sharing their delight on social media tweeting: “Thanks Nestlé I’ve been waiting years for a whole tube of orange SMARTIES”, “Hearing that Nestlé is making SMARTIES tubes filled with just the orange ones has got to be the best news of 2017” and “Nestlé have made my day, no week, no YEAR! #orangesmarties”.Barton, Laura (15 May 2007). "Veggies beware!". London: Lifeandhealth.guardian.co.uk . Retrieved 22 July 2009. Rainforest Alliance - People & Nature - Cocoa, Rainforest Alliance Certified™ cocoa. Find out more at ra.org Around Christmas, Nestlé Australia and Canada often releases Smarties in the Christmas colours of red, green and white.

Unique to the UK and Ireland, Orange SMARTIES are the only SMARTIES that have their own flavour - with the shell infused with natural orange oil to give it its distinctive taste and they have been a huge hit. As of 2013 [update], the slogan is "Show 'your' colours!" However, the redesigned 2015 box seems to have reverted to the original "Do you eat the red ones last?" slogan. Indulge your sweet tooth with the yummy Smarties ® candy wafer roll you know and love, just the way you remember it. It’s no wonder they have been one of the leading Halloween treats for over 50 years! Deliciously smooth milk chocolate has been at the heart of Smarties® for more than 80 years and, in 2005, Smarties® were the first UK major confectionery brand to move to no artificial colours - more reasons to enjoy Smarties®. The confectionary company claims they're inundated with over 500 letters a day asking for tubes with only orange Smarties.This section does not cite any sources. Please help improve this section by adding citations to reliable sources. Unsourced material may be challenged and removed. ( October 2017) ( Learn how and when to remove this template message) SMARTIES remain incredibly popular to this day and their array of vibrant colours have been manufactured without artificial flavours or colouring ever since 2006. Here's something you probably didn't know: all Smarties are the same flavour, apart from the orange ones, which are flavoured with orange oil. Smarties in the UK were formerly sold in cylindrical cardboard tubes, capped with a colourful plastic lid usually having a letter of the alphabet on it. [7] The purpose of this, according to a Rowntree's spokesperson in the 1980s, was for them to be useful as a teaching aid to encourage young children to recognise the letters. Over the last 25 years, [ as of?] Nestlé and Rowntree's have manufactured five billion Smarties lids. Some lids are very rare and are now regarded as collectors' items.

Smarties are oblate spheroids with a minor axis of about 5mm (0.2in) and a major axis of about 12mm (0.5in). They come in eight colours: red, orange, yellow, green, blue, mauve, [2] pink and brown, although the blue variety was temporarily replaced by a white variety in some countries, whilst an alternative natural colouring dye of the blue colour was being researched. [3] IMPORTANT: YOUNG CHILDREN (LESS THAN 4 YEARS) HAVE LIMITED CHEWING ABILITY AND COULD CHOKE ON SMALL SWEETS.

Anyway, after calls for the release of orange-only Smarties, Nestlé have finally launched a GIANT one-flavour tube for Christmas 2017.