Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard. Pernod Ricard bought Absolut for €5.63 billion in 2008 from the Swedish state. Absolut is one of the largest brands of spirits in the world (after Smirnoff, Bacardi) and is sold in 126 countries. Absolut Launches Global 'Transform Today' Campaign 09/16/2013". Mediapost.com . Retrieved 2020-03-14. The Brännvinskungen story of LO Smith, Pelle Berglund, 2017, The publishing house Business History.

Il Presidente Mattarella ha ricevuto i partecipanti al Convegno "Mecenati del XXI secolo" ". 22 November 2017.In 2008, an advertisement placed in Mexican publications and on Mexican billboards featured a map of the U.S. and Mexico with the boundaries between the two as they were prior to the 1836 Texas Revolution and the Mexican–American War. Media outlets reported on some American consumers' reactions at the advert's perceived insensitivity to immigration issues. [18] [19] [20] [21]

In 2007, Absolut introduced its new global campaign, "In An Absolut World", [16] [17] created by TBWA/Chiat/Day. Posted:December 02, 2009 (2009-12-02). "Absolut Print Advert By TBWA: Bloody base | Ads of the World™". Adsoftheworld.com . Retrieved 2020-03-14. This cookie is set by Rubicon Project to control synchronization of user identification and exchange of user data between various ad services. Absolut Vodka is known for its long-running advertising campaign created by TBWA. [5] [6] The first of these ads, typical of the rest, was introduced in 1981 and featured a picture of the bottle with a halo over the cap above the slogan "Absolut Perfection".In 2005, Absolut invited American singer Lenny Kravitz to participate in its promotional campaign. The song " Breathe" was recorded and released. [12] [13] The song was remixed many times by various DJs. [14] [15]

L.O. Smith - the man on the seal of the Absolut bottles - L.O. Smith". Losmith.se. 1913-12-11 . Retrieved 2020-03-14.Absolut's Robo Greyhound-Driven Video Extravaganza". Fastcompany.com. 13 March 2012 . Retrieved 2020-03-14. Absolut Blue is one of the most popular vodkas on the market. It's known for its smooth taste and clean finish.