Joined in 2023 
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It’s called the One Funnel Away Challenge, and thought it would be cool if you and I could go through it together… The Attractive Character is about establishing your online persona (how your audience views you and how you attract your dream client to your message). Companies online use this principle to relate to their customer avatar(s). We all have a way of finding new products — that’s a sales funnel in a nutshell — and each of us responds differently to offers. It will reveal 28 virtually unknown secrets about sales funnels and Russell also discusses and explains what a value ladder is, and how can you leverage it in your business! And this is the exact sole purpose of this book, to teach you how to grow your business using sales funnels and reveals the secret funnel strategy that nobody knows about!
This book can be literally be read by any person of any age category Who is interested in internet marketing and learning about online business, web psychology, dream customer, how to sell more strategies, Russell Brunson has always been obsessed with sales and marketing; even as a kid, he’d go through advertising materials for fun. Russell starts DotCom Secrets by introducing you to the concept of a value ladder concept of online business. This tool has helped tens of thousands of people, and I believe they have over 120,000 active users at the moment. If you’ve read any of Russell Brunson’s books in the past, Expert Secrets, and the new Traffic Secrets, then you already know the power they hold, and the impact they can have as you’re growing your business!His unusual hobby must’ve paid off because, in 2003, he created ZipBrander — a viral marketing tool.
This book is treasure. I can’t believe how underrated it is. This is the rare kind of book, where you know from the start it’s going to be a killer, and it proved to be. The measure of how insightful the book is overwhelming. They say that you get one concept of each business book you read, this book has at least four or five solid concepts.
Customer reviews
Russell’s writing style makes DotCom Secrets an exciting read! DotComSecrets is filled with stories, real examples of marketing funnels, and scripts Russell uses with his own products and services. Who Is Russell Brunson? Funnels That Convert: He puts together a framework that over 120,000 users are using to get their funnels built in less than 10 minutes. In this section, Russell teaches you how to get your dream customers actually hungry for your product/service as a solution for their problem before even introducing the product to them! Russell is generously giving away all the scripts that you may need, no matter what your business is.
He simply shares all the types of scripts, (webinars, videos, personal), and giving you all the valuable content and scripts that you may need in your business!
Although DotCom Secrets was published a few years ago, his book still teaches the fundamentals and secrets all successful marketers use. One of those rare books that got me hooked and to finish in a few days. Skipped Funnel #6 and #7 section because they are relevant to my current plan. If you've been in the Internet marketing space for a while, you'll see there's nothing new in the book, but somehow the author clearly explained each part and for me, the whole funnel thingy just made a whole lot more sense; hence the 5 star. If you are interested in creating an online business, DotCom Secrets is a no-fluff approach to doing just that.
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