If you find yourself facing either of these two curves, you need to quit. Not soon, but right now. The biggest obstacle to success in life, as far as I can tell, is our inability to quit these curves soon enough. (pg. 22) Extraordinary benefits also accrue to the tiny majority with the guts to quit early and refocus their efforts on something new. To be the best at anything you have to quit. You have to quit the right stuff at the right time. Quit the cul-de-sacs of life—those dead ends that aren't likely to take you anywhere. Once you quit cul-de-sacs (dead-end projects, hobbies, jobs, etc.) you can refocus your resources on getting through The Dip and mastering those few things in life that matter to you most. The topic of this article may not meet Wikipedia's notability guideline for books. Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be merged, redirected, or deleted.

The Dip Summary | A Book by Seth Godin - Four Minute Books The Dip Summary | A Book by Seth Godin - Four Minute Books

If you come across one, get off it as soon as possible. This dead end is preventing you from moving forward. The opportunity cost of investing your life in something that can never improve is simply too great. If we don’t think about the difficulties and pains ahead of time, the Dip may likely cause us to give up at the wrong time. Extraordinary benefits accrue to the tiny minority of people who are able to push just a tiny bit longer than most.” At the beginning, when you first start something, it’s fun. Over the next few days and weeks, the rapid learning you experience keeps you going. Whatever your new thing is, it’s easy to stay engaged in it. And then the Dip happens. The Dip is the long slog between starting and mastery. A long slog that’s actually a shortcut, because it gets you where you want to go faster than any other path.” I think the advice-giver meant to say, "Never quit something with great long-term potential just because you can't deal with the stress of the moment." Now that's good advice.

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If it’s just one potential customer who’s not interested, you’d rather quit. But if it’s a whole market, you should probably persist. In fact, conquering a market is a hill you need to climb in any kind of business. However, Godin also explains that these ‘extraordinary benefits’ are also rewarded to those who have the courage to quit something early on when they realise it’s not working, they can then re-adjust and focus their energy elsewhere. Opportunity Cost وباختصار يستعرض الكاتب بان اسباب فشل اغلب الناس أنهم لا يعرفون متى ينسحبون بل وأن الملل هو الدافع الاساس للانسحاب الخاطىء أو غير المدروس ، فعلى سبيل المثال اثبتت الابحاث بأن الذين يعملونةفي التسويق غالبا يتوقفون عن متابعة عملائهم المحتملين بعد 5 عمليات محاولة بينما تثبت ذات الإحصائية بأن العملاء يحتاجون 7 محاولات ليقتنعوا . ان انسحاب العاملينةفي التسويق في هذه المرحلة هو عدم قدرتهم على اجتياز المنخفض وانهم اصيبوا بالملل While in school we had to be quite good at many things, in the post-school world it’s better to be excellent at one thing. When looking for an accountant, people don’t care if he can also play the piano. They just want him to provide a great service. Specializing is essential for you to withstand the dips you may face in your life! Lesson 2: Being the best is so much better than just being good.

34 01 TheDipmmmm | PDF - Scribd 34 01 TheDipmmmm | PDF - Scribd

Anyone considering hiring you, buying from you, recommending you, voting for you, or doing what you want would wonder if you’re the best option. Success happens IN the dip. Godin points out that the Dip is actually the key to your successes, without it, you’ll never reach mastery. Persistent people are able to visualize the idea of light at the end of the tunnel when others can't see it” Weight training is a fascinating science. Basically, you do one to two minutes of work for no reason, other than to tire your muscles out. It is only the last few seconds of work that causes the muscle to grow. People who train successfully pay their dues for the first minute or two, then get all the benefits at the very end. Unsuccessful trainers pay exactly the same dues, but stop a few seconds short of the gold.Skim through the questions and answer the easiest ones first, skipping ones you don't know immediately." Bad advice. Superstars can't skip the ones they don't know. Therefore, you need to do everything in your power to become the best. If you are not going to be the best, then you should just quit. Crucially, Godin does not necessarily mean the best anybody could ever be. Instead, he explains you need to be the best for you, right now, based on what you believe and know. You need to be the best in your world. StoryShot #2: The World Is Changing The next time you catch yourself being average when you feel like quitting, realize you only have two good choices: Quit or be exceptional. Average is for losers.” Tobacco use is one example. Cigarettes were created with the intention of becoming very addicting. At first, you despise the scent, taste, and sensation… However, as you continue to smoke, you begin to like it more and more. But if you continue to smoke, there will be a horrible drop-off at the end… emphysema, lung cancer, or a slew of other health problems that all strike at the same time. Smoking is a marketer’s dream – it’s nearly impossible to quit because the longer you smoke, the better you think it feels to keep doing it… the pain of quitting grows over time. ABS **you're always using your muscles.. But they don't grow. Because you quit using them at the point where the stress would cause them to start growing. Natural reaction because stressed muscle hurts and (feels unsafe) but it's This Reflex that creates scarcity..

The Dip: A Little Book That Teaches You When to Quit (and The Dip: A Little Book That Teaches You When to Quit (and

Anything worth doing will likely have a Dip. Having the ability to push through the tough times, when quitting seems like the easier option. The Third Wave by Steve Case is an insightful look into the future of startups and entrepreneurs in our ever-evolving technological world. Examining experiences from his own life, large global companies and recent stir-ups such as Uber, Case shares plenty of advice for those looking to achieve more and succeed in what he is calling ‘the third wave'. You may experience it whenever you create a new business, especially if it’s an innovative one. In the beginning, you are in love with your project, excited, and full of ideas. Then many problems will emerge one after the other and you’ll have to figure out how to solve them.From the point where you start something to the point when you make an accomplishment, a whole bunch of things happens: Most people quit – they just don’t quit successfully. Society assumes that you’re going to quit, and many systems and organisations count on (and profit from) the fact that you’ll give up sooner or later. BUT – if you learn about the systems that have been put in front of you that encourage quitting, you’ll be more likely to beat them. And once you understand the common sinkhole that trips up so many people, the thing Seth Godin calls THE DIP, you’ll be one step closer to getting through it.

The Dip by Seth Godin: Summary, Notes, and Lessons - Nat Eliason The Dip by Seth Godin: Summary, Notes, and Lessons - Nat Eliason

Quitting is better than coping because quitting frees you up to excel at something else.” Personal Impact Most of the time, we deal with the obstacles by persevering. Sometimes we get discouraged and turn to inspirational writing, like stuff from Vince Lombardi: ‘Quitters never win and winners never quit.’ Bad advice. Winners quit all the time. THEY JUST QUIT THE RIGHT STUFF AT THE RIGHT TIME.” Intro Sometimes quitting is the wisest thing to do. In many cases, you only have two options: being exceptional or quitting . If you realize you are significantly overinvesting time and money to be the first in your market, you should consider shifting from your niche to another one. Don't agree with the stark division between figurative winners and losers. Don't agree that going on a "quest" to be the best will always result in being the best (even if you follow all the rest of his advice). Don't agree with the fact that grit and trying hard will change everything (although he doesn't quite go that far... only implies it.) Certainly don't agree that there's only one way to see "the best." Don't agree that being the best means that you must be the best in the world, or even be nationally visible. Don't agree that any one person hold's the definitive answer to what the best is - *even* if statistics can be found to support their opinions. Certainly don't agree that there aren't structures in place that keep people from being the best, despite all their efforts.

Success!

The next time you catch yourself being average when you feel like quitting, realize that you have only two good choices: Quit or be exceptional. Average is for losers.”