400 Flavoured Crushball Capsules for Cigarette Infusion (10 Flavours Available) (Blue Menthol, 400)

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a b J.C. Hersey, S.W. Ng, J.M. Nonnemaker et al, Are menthol cigarettes a starter product for youth? Nicotine & Tobacco Research, 2006;8(3):403-13

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For details of the EU regulation, and the range of tactics used by tobacco companies to exploit loopholes in the legislation (figure 1) and circumvent the menthol ban, and a 2023 ban on flavoured HTPs, see Menthol Cigarettes: Industry Interference in the EU and UK Cigarettes with flavour capsules in the filter create novelty and interactivity and are more popular among young people. Sales of capsule cigarettes are high in some countries, including South Korea and Chile. The menthol ban was adopted into UK legislation before the UK left the EU. Results from evaluations have been mixed. A study using the ITC Youth Tobacco and Vaping Survey found that in England, the percentage of youth smokers (age 16-19) whose usual cigarette brand was menthol declined from 12% in Feb 2020 to 3% in August 2020. This fall was not replicated in countries which did not have a menthol ban enacted during the study period. However, reported menthol smoking in the previous 30 days was still high post-ban at over 40%. 82 Between July 2020 and June 2021, Smoking Toolkit Study data suggested 16% smokers in England reported smoking menthol cigarettes; women and younger smokers were more likely to report menthol smoking. There appeared to be a decline in reported menthol smoking in mid-2021. 86 Some remaining reports of menthol smoking could be at least partly because menthol accessories and cigarillos were still available. 87 a b c d e f g World Health Organization, Case studies for regulatory approaches to tobacco products: menthol in tobacco products, WHO advisory note, 2018, accessed March 2020 Our study provides an insight into how and why smokers of capsule cigarettes use these products, with the key drivers of use being taste, flavor choice, and interactivity.D.G.Gammon, T.Rogers, J. Gaber et al, Implementation of a comprehensive flavoured tobacco product sales restriction and retail tobacco sales , Tobacco Control, doi: 10.1136/tobaccocontrol-2021-056494 M. Zatonski, Evidence-based policy making? The case of Polish opposition to the EU Tobacco Products Directive, Journal of Health Inequalities, 2016;2(1):36-39 An online survey was conducted in the United Kingdom between April and May 2016 with 6234 factory-made and/or hand-rolled cigarette smokers. This analysis focuses on 3620 factory-made cigarette smokers, aged 18 years and over, who had smoked in the past month. This popularity among consumers for flavored capsule cigarettes could be largely attributed to the fact that consumers perceive flavored capsule cigarettes are less harmful than regular cigarettes, lighter and smoother in taste, and also more stylish.

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The Logic Compact Vape Kit: Logic's take on the popular pod mod design, this ultra-convenient kit fits in the palm of your hand and uses ultra-convenient refill pods which can be easily switched out on the go. The device is activated by drawing on it meaning no more accidental activation, and can be fully charged in just over an hour! Centers for Disease Control and Prevention, Office on Smoking and Health Summary of Scientific Evidence: Flavored Tobacco Products, Including Menthol (United States, February 2021) TCRG Research Mass distribution and marketing of menthol did not start until the 1960s although a US patent for menthol flavouring was granted in the 1920s. 6 7 28 In 2007 a new innovation for adding flavour appeared on the Japanese market which has since become common elsewhere, often marketed as a ‘crushball’, in which flavour is added via crushing a small plastic capsule in the filter. 29 30 Tobacco companies have been developing flavour capsules since the 1960s and multiple innovations have been patented, but not yet marketed. 31 Cigarettes with flavour capsules are popular with young people due to the interactivity, and the novelty of smoking a cigarette with two flavours. 29 30 32 Flavour capsule use is high in Chile, Mexico and South Korea. 33 In some countries use is high among women. 33 Some markets, such as the UK, only had menthol flavoured capsule cigarettes available, and not other flavours. 34All that being said, there still seems to be some uncertainty because of the US FDA and EU TPD2 regulations looming over the future of flavored capsule filters. Some believe it is too soon to really know how much an effect the regulations will have. Menthol cigarettes were initially exempted from a flavour ban in Canada in 2010. Evidence showed that menthol cigarettes were used by nearly a third of high school aged smokers. 54 The tobacco industry lobbied against extending the ban to non-cigarette products (cigarillos and smokeless tobacco). 55 After implementation tobacco companies developed new variations on existing products, including small menthol cigars, to get around the ban. 1 38 56 Euromonitor International produces data on cigarette market share by volume of capsule cigarettes (i.e. of any flavour, including menthol) and menthol flavoured cigarettes (i.e. without capsules) for up to 78 countries. Note that Euromonitor receives project funding from Philip Morris International. 92 Covering the market niche of easy-to-use pod vapes, LogicVapes offer hardware to suit the needs of many. Their range includes: Using flavouring agents as additives is thought to establish and sustain tobacco use, particularly among young people.

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a b World Health Organization, WHO Study Group on tobacco product regulation: report on the Scientific Basis of tobacco product regulation, WHO technical report, 2009 The 2009 ban only applied to cigarettes. In 2014, 61% of middle and high school smokers had recently used flavoured hookah and 64% had used flavoured cigars. 77The frequency with which smokers crushed the capsule varied across countries ( figure 2B). About half of Mexican smokers (52%) reported that they always crushed the capsule, which was higher than in Australia (30%) and the USA (37%). In bivariate and adjusted models predicting always crushing the flavour capsule for the USA, women were more likely to always crush than men (AOR=4.17, 95% CI 1.53 to 11.36, p=0.005) and those who intended to quit were less likely to always crush (AOR=0.21, 95% CI 0.08 to 0.57, p=0.002). No statistically significant correlates were found in the bivariate and adjusted models for Mexico. Food and Drug Administration, FDA Commits to Evidence-Based Actions Aimed at Saving Lives and Preventing Future Generations of Smokers, press release, 29 April 2021, accessed September 2021

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A. Ciurcanu, A. Cerantola, , Japan Tobacco International Making a Mint by Circumventing Menthol Cigarette Ban, Organised Crime and Corruption Reporting Project (OCCRP), 2 November 2021, accessed November 2021 E.C. Leas, T. Benmarhnia, D.R. Strong, J.P.Pierce, Use of Menthol Cigarettes, Smoking Frequency, and Nicotine Dependence Among US Youth, JAMA Network Open, 2022;5(6):e2217144. doi:10.1001/jamanetworkopen.2022.17144 This absorption should relieve any unpleasant withdrawal symptoms and help stop your urge to smoke; In June 2017, the city of San Francisco, USA, banned the sale of all flavoured tobacco products including menthol. Retailers were given training, and shops were inspected. By December 2019, the comprehensive ban had reduced sales of flavoured products by 96%. Total tobacco sales declined significantly further than in neighbouring cities without bans. 78 Evidence from CanadaThe significant rise in flavour capsule popularity in Mexico may be partly due to the availability of flavour capsule varieties in the discount market segment. Indeed, brand switching from higher-priced to lower-priced tobacco products is common in developed markets. 38 Brand switching likely explains the less apparent age gradient for capsule preference in Mexico compared to Australia and the USA. Hence, the industry can use the flavour capsule to generate value in the discount segment of the market and capture current smokers. In the USA, where only premium brands with capsules are available, no time-related changes in preference for capsules were found, with youth primarily preferring capsule varieties. The fact that capsule cigarettes were introduced in the USA in 2008, and only more recently in Australia and Mexico, may point to the ‘novelty’ factor wearing off in the USA. However, it is also important to consider the current US regulatory context. The US Food and Drug Administration (FDA) is actively considering prohibition of menthol in cigarettes. Furthermore, the tobacco industry first introduced flavour capsules into the USA market in 2008 and therefore, to stay on the market, would have had to submit to the FDA a ‘Substantial Equivalence Report’ to prove equivalence of flavour capsules varieties with varieties that were commercially marketed before 2007. Flavour capsule varieties can remain on the market only if the FDA determines that these new products do not have a negative public health impact, including indications that they are do not promote youth smoking or misperceptions about their relative safety. 39 As far as we are aware, the FDA has yet to issue a verdict on the substantial equivalence of flavour capsules. The tobacco industry may be avoiding the introduction of more flavour capsule varieties and the aggressive marketing found in other countries, because doing so may call the FDA's attention to the negative public health impact of flavour capsules. G.M. Curtin, S.I. Sulsky, C. Van Landingham et al, Primary measures of dependence among menthol compared to non-menthol cigarette smokers in the United States, Regulatory Toxicology and Pharmacology, 2014;69(3):451-66