Shampoo used in salon as part of a routine for up to 87% less breakage when colouring (Combing test. Pre-treatment, shampoo and mask vs classic shampoo on bleached hair)

Metal Detox Sulfate-Free Shampoo - loreal-professionnel

It can create damage of the hair fiber, undesirable reflects can appear & negatively impact color quality.L’Oréal Professionnel Serié Expert Metal Detox Shampoo 300ml is an anti-metal cleansing cream shampoo that detoxifies hair after any color, balayage or lightening service. If you’ve got your finger on the wellness pulse, you test your heavy metal levels at least yearly. You don’t need to be a celery-drinking, crystal-toting health fanatic to know that, whether through diet or environmental factors, the body retains heavy metals that medical practitioners say can cause health ailments like excessive lethargy, headaches, and allergies. The hair also retains metal buildup through regular washings (not to mention foils from highlights and straightening chemicals, too)—there are, no doubt, a certain level of metals in your water. (The amount of heavy metal buildup on your hair varies geographically; for instance, London is amazing for hair— limestone-rich, less metal deposits—while Los Angeles is nothing short of a healthy hair nemesis, due to added ammonia and chlorine. And who knows how much self-tanner has seeped into the water from Malibu?) This metal residue will also cause your hair color to grow dull or green-ish, and can lead to damage. Recognizing the metal buildup is one thing—getting rid of it is another.

Metal in Hair Protocol - Metal Detox | L’Oréal Professionnel Metal in Hair Protocol - Metal Detox | L’Oréal Professionnel

Discover the L’Oreal Professionnel Style My Hair Pro App new feature. You’ll be able to identify the metal exposure risk profile of your clients. Wash after wash, metal particles, present in water, such as copper, can penetrate your hair fibers. An addictive fragrance with a unique tech signature, thanks to a memorable citrus top associated with distinctive musky woods.

Stop hair breakage & color shift.

Cleansing the hair of excess metal (copper) deposits can help you to maintain your fabulous salon-colour vibrancy and enhance its beautiful shine. One of the primary sources of metal deposition on hair is from hard water. This line has exceptional resistance and performance for efficacy in this realm,” says Deborah Lin, PhD. She’s also one of Better Not Younger’s brand ambassadors, and uses the product regularly in her own haircare regimen. “Hard water refers to water that contains higher levels of minerals, primarily calcium and magnesium in tap water, but can also include copper, iron, and other metals. The presence of these metals can impact the performance of some shampoos and conditioners in the shower, making it harder to spread products in the hair, have good foam, and yield a poor rinse-out. This can result in buildup on the hair shaft and leaves hair feeling dry, straw-like, looking dull and grimy over time. The level of metal in hair varies, depending on hair porosity and on the water quality where we live. This patented technology with no sulfate is enriched with Glicoamine a molecule small enough to penetrate and neutralize metal INSIDE the fiber. Hair is healthy looking and recovers its shine. For optimal results, follow with Metal Detox anti-deposit protector mask to protect the fiber from particle deposits. To pro guarantee you color, balayage or lightening services ask for your 3-step in salon Metal Detox protocol for 87% less breakage risk* 100% reliable color result**

Metal Detox Review - NGLORA L’Oréal Professionnel Serie Metal Detox Review - NGLORA

Start the routine with a professional in-salon Metal Detox pre-treatment, which your stylist will apply to your hair before the colour in salon, for up to 87% less breakage risk*The degree to which this occurs is very dependent on geographical location, from country of residence to regional differences. High concentrations of metal in hair1 can be found in 90% of the population of certain European countries. This sulphate-free cleansing cream shampoo transforms into a concentrated foam in your hands, with a memorable citrus fragrance. When applied for the correct amount of time, this product leaves your hair remarkably lustrous and soft to the touch. To prove its efficacy, L’Oréal’s system underwent 102 instrumental tests in the labs with L’Oréal Professionnel scientists, as well as over 1000 tests that were performed by professionals on real clients to verify results. The at-home hydrating two-step shampoo, along with the hydrating mask sold as a duo, were specifically created to detoxify hair and neutralize the metals trapped inside the hair fibers to protect the richness of your hair color, while keeping it soft and nourished.