The 43-inch model has an IPS panel in some regions, so it has a wider viewing angle but worse contrast.

Samsung UE43AU8000KXXU review - Which?

The Vizio has more features like a full-array local dimming feature, which improves the contrast ratio, but it causes blooming around bright objects. This TV doesn't have a local dimming feature; the entire backlight is always on at the same intensity, so there's no distracting flicker or brightness changes as bright highlights move across the screen. Finally, discover what's lurking in the shadows of a horror movie or witness the true beauty of a sun-lit scene. Chroma 4:4:4 is displayed properly, which is important for clear text from a PC but only in the TV's 'PC' mode. Like the Samsung TU8000, this TV can only remove judder from sources that can send a true 24p signal, like a Blu-ray player or a streaming box with a "match frame-rate" feature.

Each has their strengths and weaknesses, as the Vizio has more gaming features like VRR support and better motion handling. The Samsung has a VA panel with higher contrast for deeper blacks, while the LG we tested has an IPS-like panel with wider viewing angles. It's a nice improvement from the Samsung TU8000, and although it doesn't get as bright as the higher-end Samsung Q60/Q60A QLED, it offers better value for the dollar.

Samsung UE43AU9000 vs Samsung UE43AU8000 - DisplayDB Compare Samsung UE43AU9000 vs Samsung UE43AU8000 - DisplayDB

The Samsung also has better reflection handling and higher peak brightness, so it looks a bit better than the Hisense in a bright room.We uploaded the initial brightness measurements and uniformity photos for the Accelerated Longevity Test.