Maison Villevert-owned G’Vine gin has named French TV personality Fred Sirieix as its first UK ambassador. G’Vine has received 43 international awards since its creation including 12 gold and double gold medals and became the third leading premium gin in the world just ten years after launch (source: IWSR), furthermore the use of grapes rather than grain has secured its position a trailblazer in the premium gin boom in the 21st century. It was in the heart of the 16th century family home Maison Villevert, where G’Vine was first dreamed up and is now produced. Unconventional by its very nature, it is a gin made of grapes instead of more common lower quality grains. It is from the imagination of master distiller Jean-Sébastien Robicquet, that this gin was brought to life by the untapped potential he saw in the grapes of his home in the Cognac region. C’est au coeur de Maison Villevert, domaine familial du 16 e siècle, proche de Cognac, que G’Vine a été imaginé et qu’il est aujourd’hui conçu. Unconventional par nature, G’Vine est unique et original : un gin de raisin, élaboré en France et tout droit sorti de l’imagination du maître distillateur Jean-Sébastien Robicquet.

Firstly, it’s distilled from the Ugni Blanc or Trebbiano grape. This grape is one of the most widely planted in the world. It has a very high yield, which makes it great for table white wines. It’s even used in the production of balsamic vinegar. But those high yields make it especially attractive to those who distill. So Cognac and Armagnac love the Ugni Blanc and use it quite widely. I am very proud to be the first ambassador for G’Vine, an exceptional French gin, and I look forward to it being welcomed into homes here in the UK, like I have been. We also share the same roots from the inspiring southwest region of France,” says Sirieix. After 11 years in at LVMH and William Pitters, Jean Sébastien Robicquet pooled his technical competencies and his business acumen to form in EWG in 2001, now named Maison Villevert. Based in Villevert, a 16th century family manor in Cognac, Robicquet now freely and energetically expresses his vision of the spirits universe by creating contemporary and ultra-premium products, with one motto: “Grapes ennobling the spirits category”. The outstanding qualities of this gin come from using grapes and vine flowers in its creation, which is unique for a gin. The grapes lend round, smooth qualities, while the vine flowers are delicate and fresh, a bouquet of botanicals complements their flavours. This all makes for a superbly fresh, floral and elegant gin.

About G’Vine

Amazingly, when I first wrote about this gin ten years ago, I thought it was “as contemporary as it gets.” And oddly enough, after ten years of writing about contemporary style gins. It still is. But this ambitious, floral-forward take on gin has aged exceptionally well*. It’s just as “out there” as when I first tried it, but it’s just as good— perhaps better. In a world where so many are trying to push the boundaries of gin, EuroWineGate did the same thing— and it still may be one of, if not the, best.

G?Vine Gin Nouaison is recognisable by the charcoal-tinted bottle. According to the producers, this colour is representative of the moment at which the grapes begin to grow. That?s also the reason for the name Nouaison, which means something like ?the birth of the grape?. This G?Vine Gin is marked by a soft floral aroma, in which notes of juniper and more fruity colourations are also to be recognised. Other botanicals in G?Vine Gin?s Nouaison include ginger, lemon, and cinnamon. The partnership forms part of the wider ‘Gin Your Way’ UK marketing campaign launching in October to inspire consumers to explore new ways to enjoy gin. Fred will use his expertise to create inspiring drinking experiences with G’Vine complemented by a series of ‘Gin Your Way’ consumer events taking place in December. About G’Vine Records the default button state of the corresponding category & the status of CCPA. It works only in coordination with the primary cookie.

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So, first a bit about G'Vine Floraison. This gin, which you can tell apart from its partner by the green-tinted bottle, is neatly balanced in its aroma and impressively well-rounded in character. The grapes that make the base spirit are detectable on the palate, and complemented smoothly by a loud array of floral notes. The taste experience of G'Vine Floraison is finished off by a clean hint of lemon and ginger. This cookie is set by Rubicon Project to control synchronization of user identification and exchange of user data between various ad services. His family legacy is built on many generations who have lived in this renowned French wine region. It was this legacy that determined Jean Sébastien’s calling and enabled him to pursue his sincere passion for the vine. He obtained his oenology diploma in 1988 and continued his studies in the Master of Law, Economics and Management of the Wine industry in Bordeaux, a degree with which he graduated in 1990.