Bad thing about it is how to buy: it is available on some online malls but the price varies quite much. I think this is a typical problem of some Korean beauty brands because of messy distribution structure. Thanks to its big volume at a very good price, the makeup brand's ceramide toner has been popular especially among 10/20's. Since Zeroid is not available at normal retail shops like olive young, not that many people have used it but every person I know who tried this loves it.

For example, those brands all K-beauty junkies definitely know like Cosrx and dear Klair's are not really famous or well known in Korea.This serum is not viscous, so this can be used as a moisturizing toner for those who use toner as a cleansing and evening product. I haven't used it so can't comment on the item, but personally don't like such pet name "stewardess cosmetics", this gives very weird feeling to me all the time.. The color of content is white so it seems quite viscous but it is not really, it can be used as a skin mist as well. It contains Avocado oil, white truffle, and 3 vegetable essential oil to provide good ratio of water and oil balance. This is not that much popular in Korea yet but I think this is pretty good daily hydrating essence.

This very popular propolis ampoule has been ranked highly for over few years, this is one of the best selling items at O'live Young as well. I'm not sure how often I can keep this posts up but will try my very best to upload biweely or monthly at least.I have been in kbeauty industry for a while and one of the most interesting parts of the K-beauty wave is that there is quic a big difference between in Korea and other countries in terms of beauty trend. If you are not really a person who has such dry skin and needs highly moisturizing skin care routine, this may be your daily serum (despite its lower volume). This amazing soothing cream has been the first choice of dermatologists in Korea to genly care such sensitive skin (One of my friends who are dermatologist with atopic skin has used this cream for over 5 years). It also claims it cares dry and irritated skin gently, but it may sting at the beginning because of the vitamin C ingredient. It contains 95% of fermented rice extract and galactomyces filtrate, quite viscous but very lightweight.

Since I like reading content in this community, I like to contribute to the community by introducing those newly rising brands and products in Korea. I have chosen the products below by outstanding keyword ranks of beauty category on naver.com, the biggiest local-dominating portal service in Korea I like it as a daily cleansing toner thanks to its very light and hypoallergenic formula and reasonable price.Anua is a pretty new brand but it has been seen at many places both on/offline, the brand provides hypoallergenic products with relatively less numberes of ingredients. There are lovers or haters, not many in between. Personally I don't really like it as it doesn't really work on my skin.