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Voiceover: It's chocolate coating around golden vanilla ice cream, and what it does – [image of girl lying on ground]. In the 1960s, “Nestle’s” did not have an acute accent. It rhymed with “wrestles”, and was never pronounced “ Nestlé”. And “Cadbury” was always known as “Cadbury’s”. With a young Dennis Waterman. Later changed to “Don’t forget the fruit gums, chum” to stop mums from being coerced] Rowntree’s Fruit Gums (2) The flavour lingers longer and longer and longer and longer…. Pascall's White Heather chocolates: 1960s Voiceover: Yes, peppermint stripes. Stripes of peppermint in refreshing chewy spearmint that mingle in your mouth to give a new two-mint freshness.
Cadbury’s took over Fry’s in 1916, and both Trebor and Bassett’s in 1989 (calling the latter Trebor Bassett).Sheriff to small boy: “If you wanna be my deputy, you gotta think fast.” He produces three flavours of Toffos and puts them on a little table, saying, “Gonna cover ‘em up and switch ‘em round!”, putting cups over the toffees and moving them about on the table and then asking the boy which is which –“Chocolate?"“Banana?"“Strawberry?” Voiceover: Wonderful day, wonderful world…. Uh huh, something’s gone wrong with the reception. What magic could be missing to make it really perfect? Voiceover: Terry’s Chocolate Orange — smooth chocolate with real oil of orange. How safe is yours?! Texan bar (1): 1978
into a sweet shop while singing. Someone who took part as young child adds: “It was filmed intheCotswolds, in the villages of Lower Slaughter, where we ran through the village and over the bridge and Fifield where the shop was filmed. We children were mostly from Lower and Upper Slaughter and we had to run around singing the song while patting our heads and rubbing our stomachs simultaneously” Man at the kiosk cannot remember the name of what he wants, says things like “it’s a … er …. snappy, snappy taste” to the bewildered kiosk lady; cue a schoolboy swiftly into view “Butter Snap, please, thanks!” and out again, and the chap remembers too late as the kiosk lady pulls down the shutterEnd of jingle:: Call it Wrigley’s, call it spearmint, call it gum. Wrigley’s Spearmint Gum (4): 1984
Voiceover: Now you can enjoy new Pacers — wait till you taste that fresh chewy spearmint. Now striped with peppermint! Voiceover: Enjoy a new kind of freshness — new striped Pacers: peppermint stripes for two-mint freshness. Pascall sweets: mid-1950s Polar bear: There’s a bear on Fox’s Glacier Mints because they’re so clear and cool and minty. Fox’s Glacier Mints (2): 1983 After unwrapping and tasting the first piece, the lady drifts off into her own world. Glees: c.1965Voiceover: Rowntree’s Fruit Pastilles with the tingle tongue taste — just a thought! Rowntree’s Fruit Pastilles (3): 1972 Ruth: Oh no. This is from Cadbury, see. It has this yielding velvety texture to it which can only be described as “indescribable”. George opens a revolving bookcase which leads to a secret tunnel. He triggers and escapes from lots of booby-traps before discovering the chocolate orange) Series showing girls eating a Flake in exotic settings, e.g. sitting in a gipsy caravan in 1981, and rowing a boat through a waterfall into a cave in Jamaica in 1983] Farmer (in potato field): These potatoes are for the crisp makers! (He tugs and tugs at the plants)’Ere—they won’t come up!
Man: It will always remind me of you … slim, dark, sophisticated … yet, underneath it all … a soft heart … and a sweetness that will hold me all my life. Voice-over (whispered): Cadbury’s new Wispa. The ultimate chocolate experience. Bite it and believe it! Chipitos crisps (formerly Wotsits): late 1960s Voiceover: Bite into the shell of a Trebor spearmint Softmint and everything turns chewy and soft! Mmm— they’re crispy on the outside and chewy on the inside! With all those lovely centres, centres, centres, centres [ fades away] Nestle’s Dairy Box (4): 1970s That’s
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